#AA4490
Closest named color: Light Plum (#9D5783). oklch(54.9% 0.161 338.7), rgb(170, 68, 144).
Aa
White text reads best on this color (5.33:1).
About this color
#AA4490 is a medium-dark, vivid pink. In OKLCH its lightness is 55%, its chroma 0.161 and its hue 339°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.054 away. White text reads best on it, at 5.33:1.
| Hue family | Pinks |
| Lightness | medium-dark (55%) |
| Chroma | vivid (0.161) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 3.93:1 |
| White text | 5.33:1 |
Values
| HEX | #AA4490 |
| RGB | rgb(170, 68, 144) |
| HSL | hsl(315, 43%, 47%) |
| OKLCH | oklch(54.9% 0.161 338.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AA4490 | 5.33:1 | AA | Lc -81.2 | Fine for body text |
| Black text on #AA4490 | 3.93:1 | AA large text | Lc 28.2 | Dividers and decoration only |
| #AA4490 text on white | 5.33:1 | AA | Lc 75.9 | Fine for body text |
| #AA4490 text on black | 3.93:1 | AA large text | Lc -25.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F8
oklch(97.1% 0.01 335.5)
-
Step 100
100
#F4E5EF
oklch(93.7% 0.021 337.7)
-
Step 200
200
#ECCFE2
oklch(88.4% 0.041 338.7)
-
Step 300
300
#E1AFD0
oklch(80.9% 0.072 339.3)
-
Step 400
400
#D083B9
oklch(70.7% 0.117 338.7)
-
Step 500
500
#C162A7
oklch(63% 0.147 338.6)
-
Step 600
600 (this color)
#AA4490
oklch(54.9% 0.161 338.7)
-
Step 700
700
#94377D
oklch(49.2% 0.15 338.6)
-
Step 800
800
#782E65
oklch(42.6% 0.124 338.8)
-
Step 900
900
#612A52
oklch(37.6% 0.096 339)
-
Step 950
950
#391930
oklch(26.9% 0.061 338.9)
#AA4490 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #486192 | 0.171 |
| Deuteranopia (no green cones) | #66718D | 0.152 |
| Tritanopia (no blue cones) | #B34764 | 0.075 |
| Achromatopsia (no color) | #6B6B6B | 0.162 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AA4490
#AA4490
oklch(54.9% 0.161 338.7)
- #008755
#008755
oklch(54.9% 0.127 158.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AA4490, closest first.
No curated palette has a color within ΔE 0.04 of #AA4490.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.054
- Warm Purple #952E8F ΔE 0.064
- Light Eggplant #894585 ΔE 0.065
- Purply #983FB2 ΔE 0.069
- Medium Violet Red #C71585 ΔE 0.071
- Light Burgundy #A8415B ΔE 0.082
- Purpley Pink #C83CB9 ΔE 0.084
- Dark Rose #B5485D ΔE 0.087
Use #AA4490 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.