#AA43A4
Closest named color: Purply (#983FB2). oklch(55.7% 0.178 330), rgb(170, 67, 164).
Aa
White text reads best on this color (5.18:1).
About this color
#AA43A4 is a medium-dark, vivid purple. In OKLCH its lightness is 56%, its chroma 0.178 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purply (#983FB2), ΔE 0.045 away. White text reads best on it, at 5.18:1.
| Hue family | Purples |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.178) |
| Temperature | in between |
| Nearest name | Purply (#983FB2) |
| Black text | 4.04:1 |
| White text | 5.18:1 |
Values
| HEX | #AA43A4 |
| RGB | rgb(170, 67, 164) |
| HSL | hsl(303, 43%, 46%) |
| OKLCH | oklch(55.7% 0.178 330) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AA43A4 | 5.18:1 | AA | Lc -80.4 | Fine for body text |
| Black text on #AA43A4 | 4.04:1 | AA large text | Lc 29.1 | Dividers and decoration only |
| #AA43A4 text on white | 5.18:1 | AA | Lc 75.0 | Content text, not long reading |
| #AA43A4 text on black | 4.04:1 | AA large text | Lc -26.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F3E5F1
oklch(93.6% 0.022 330.3)
-
Step 200
200
#EBCFE7
oklch(88.5% 0.044 330.6)
-
Step 300
300
#DFAED9
oklch(80.8% 0.08 330.4)
-
Step 400
400
#CD82C6
oklch(70.7% 0.127 330.2)
-
Step 500
500
#BF5FB8
oklch(63.1% 0.165 330.1)
-
Step 600
600 (this color)
#AA43A4
oklch(55.7% 0.178 330)
-
Step 700
700
#91338C
oklch(49% 0.166 329.9)
-
Step 800
800
#762C72
oklch(42.7% 0.137 329.8)
-
Step 900
900
#60295C
oklch(37.8% 0.106 330.3)
-
Step 950
950
#381936
oklch(27.1% 0.067 329.6)
#AA43A4 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3B64A7 | 0.184 |
| Deuteranopia (no green cones) | #5E72A1 | 0.160 |
| Tritanopia (no blue cones) | #B04E6D | 0.097 |
| Achromatopsia (no color) | #6D6D6D | 0.179 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AA43A4
#AA43A4
oklch(55.7% 0.178 330)
- #008B3E
#008B3E
oklch(55.6% 0.154 149.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AA43A4, closest first.
No curated palette has a color within ΔE 0.04 of #AA43A4.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purply #983FB2 ΔE 0.045
- Purpley Pink #C83CB9 ΔE 0.064
- Warm Purple #952E8F ΔE 0.065
- Amethyst #9B5FC0 ΔE 0.069
- Pinky Purple #C94CBE ΔE 0.072
- Deep Lavender #8D5EB7 ΔE 0.075
- Light Plum #9D5783 ΔE 0.077
- Light Eggplant #894585 ΔE 0.078
Use #AA43A4 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.