#AA408F
Closest named color: Warm Purple (#952E8F). oklch(54.3% 0.166 339), rgb(170, 64, 143).
Aa
White text reads best on this color (5.46:1).
About this color
#AA408F is a medium-dark, vivid pink. In OKLCH its lightness is 54%, its chroma 0.166 and its hue 339°. Its hue sits on the warm side of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.058 away. White text reads best on it, at 5.46:1.
| Hue family | Pinks |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.166) |
| Temperature | warm |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.83:1 |
| White text | 5.46:1 |
Values
| HEX | #AA408F |
| RGB | rgb(170, 64, 143) |
| HSL | hsl(315, 45%, 46%) |
| OKLCH | oklch(54.3% 0.166 339) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AA408F | 5.46:1 | AA | Lc -81.9 | Fine for body text |
| Black text on #AA408F | 3.83:1 | AA large text | Lc 27.5 | Dividers and decoration only |
| #AA408F text on white | 5.46:1 | AA | Lc 76.6 | Fine for body text |
| #AA408F text on black | 3.83:1 | AA large text | Lc -25.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F8
oklch(97.1% 0.01 335.5)
-
Step 100
100
#F4E5EF
oklch(93.7% 0.021 337.7)
-
Step 200
200
#EDCFE2
oklch(88.5% 0.042 339.7)
-
Step 300
300
#E2AED1
oklch(80.9% 0.076 338.8)
-
Step 400
400
#D182B9
oklch(70.6% 0.119 339)
-
Step 500
500
#C360A8
oklch(63.1% 0.153 338.8)
-
Step 600
600 (this color)
#AA408F
oklch(54.3% 0.166 339)
-
Step 700
700
#95357D
oklch(49.1% 0.154 338.9)
-
Step 800
800
#792D66
oklch(42.7% 0.127 338.6)
-
Step 900
900
#622953
oklch(37.7% 0.1 338.7)
-
Step 950
950
#3A1931
oklch(27.1% 0.063 338.6)
#AA408F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #455F91 | 0.177 |
| Deuteranopia (no green cones) | #656F8C | 0.155 |
| Tritanopia (no blue cones) | #B34361 | 0.078 |
| Achromatopsia (no color) | #696969 | 0.167 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AA408F
#AA408F
oklch(54.3% 0.166 339)
- #008554
#008554
oklch(54.4% 0.125 158.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AA408F, closest first.
No curated palette has a color within ΔE 0.04 of #AA408F.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.058
- Light Plum #9D5783 ΔE 0.059
- Light Eggplant #894585 ΔE 0.065
- Medium Violet Red #C71585 ΔE 0.067
- Purply #983FB2 ΔE 0.068
- Light Burgundy #A8415B ΔE 0.083
- Purpley Pink #C83CB9 ΔE 0.084
- Dark Rose #B5485D ΔE 0.089
Use #AA408F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.