#AA349D
Closest named color: Warm Purple (#952E8F). oklch(53.7% 0.193 332.7), rgb(170, 52, 157).
Aa
White text reads best on this color (5.69:1).
About this color
#AA349D is a medium-dark, vivid purple. In OKLCH its lightness is 54%, its chroma 0.193 and its hue 333°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.048 away. White text reads best on it, at 5.69:1.
| Hue family | Purples |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.193) |
| Temperature | in between |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.68:1 |
| White text | 5.69:1 |
Values
| HEX | #AA349D |
| RGB | rgb(170, 52, 157) |
| HSL | hsl(307, 53%, 44%) |
| OKLCH | oklch(53.7% 0.193 332.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AA349D | 5.69:1 | AA | Lc -82.8 | Fine for body text |
| Black text on #AA349D | 3.68:1 | AA large text | Lc 26.6 | Dividers and decoration only |
| #AA349D text on white | 5.69:1 | AA | Lc 77.5 | Fine for body text |
| #AA349D text on black | 3.68:1 | AA large text | Lc -24.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F5E4F1
oklch(93.6% 0.025 333.7)
-
Step 200
200
#EDCEE7
oklch(88.5% 0.048 332.5)
-
Step 300
300
#E3ACD9
oklch(80.9% 0.087 332.8)
-
Step 400
400
#D37EC6
oklch(70.7% 0.139 332.7)
-
Step 500
500
#C559B7
oklch(63% 0.178 332.7)
-
Step 600
600 (this color)
#AA349D
oklch(53.7% 0.193 332.7)
-
Step 700
700
#972B8B
oklch(49% 0.179 332.8)
-
Step 800
800
#7B2671
oklch(42.7% 0.148 332.9)
-
Step 900
900
#63255C
oklch(37.7% 0.115 332.2)
-
Step 950
950
#3A1736
oklch(27% 0.072 331.9)
#AA349D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2F5CA0 | 0.206 |
| Deuteranopia (no green cones) | #596D9A | 0.177 |
| Tritanopia (no blue cones) | #B13F64 | 0.100 |
| Achromatopsia (no color) | #676767 | 0.194 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AA349D
#AA349D
oklch(53.7% 0.193 332.7)
- #008444
#008444
oklch(53.8% 0.139 152.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AA349D, closest first.
No curated palette has a color within ΔE 0.04 of #AA349D.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.048
- Purply #983FB2 ΔE 0.050
- Medium Violet Red #C71585 ΔE 0.069
- Purpley Pink #C83CB9 ΔE 0.072
- Light Eggplant #894585 ΔE 0.078
- Dark Orchid #9932CC ΔE 0.084
- Pinky Purple #C94CBE ΔE 0.087
- Light Plum #9D5783 ΔE 0.090
Use #AA349D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.