#AA347B
Closest named color: Warm Purple (#952E8F). oklch(52.1% 0.17 347.5), rgb(170, 52, 123).
Aa
White text reads best on this color (6.02:1).
About this color
#AA347B is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.170 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.060 away. White text reads best on it, at 6.02:1.
| Hue family | Reds |
| Lightness | medium-dark (52%) |
| Chroma | vivid (0.170) |
| Temperature | warm |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.48:1 |
| White text | 6.02:1 |
Values
| HEX | #AA347B |
| RGB | rgb(170, 52, 123) |
| HSL | hsl(324, 53%, 44%) |
| OKLCH | oklch(52.1% 0.17 347.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AA347B | 6.02:1 | AA | Lc -84.4 | Fine for body text |
| Black text on #AA347B | 3.48:1 | AA large text | Lc 24.9 | Dividers and decoration only |
| #AA347B text on white | 6.02:1 | AA | Lc 79.1 | Fine for body text |
| #AA347B text on black | 3.48:1 | AA large text | Lc -22.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF3F7
oklch(97.2% 0.011 348.4)
-
Step 100
100
#F7E4ED
oklch(93.7% 0.024 347.2)
-
Step 200
200
#F1CEDF
oklch(88.6% 0.045 347.2)
-
Step 300
300
#E9ABCA
oklch(80.8% 0.083 347.6)
-
Step 400
400
#DB7DB0
oklch(70.7% 0.131 347.2)
-
Step 500
500
#CF589C
oklch(63.2% 0.168 347.6)
-
Step 600
600
#BA3987
oklch(55.7% 0.182 347.4)
-
Step 700
700 (this color)
#AA347B
oklch(52.1% 0.17 347.5)
-
Step 800
800
#82255D
oklch(42.8% 0.14 347.6)
-
Step 900
900
#69244C
oklch(37.7% 0.109 347.8)
-
Step 950
950
#3E162D
oklch(27.1% 0.07 347.2)
#AA347B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #43567D | 0.188 |
| Deuteranopia (no green cones) | #666A78 | 0.165 |
| Tritanopia (no blue cones) | #B63053 | 0.067 |
| Achromatopsia (no color) | #636363 | 0.171 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AA347B
#AA347B
oklch(52.1% 0.17 347.5)
- #007C5D
#007C5D
oklch(52.1% 0.106 167.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AA347B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.060
- Medium Violet Red #C71585 ΔE 0.062
- Light Burgundy #A8415B ΔE 0.062
- Red Violet #9E0168 ΔE 0.064
- Light Eggplant #894585 ΔE 0.067
- Deep Magenta #A0025C ΔE 0.068
- Light Plum #9D5783 ΔE 0.070
- Violet Red #A50055 ΔE 0.070
Use #AA347B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.