#A74C73
Closest named color: Light Plum (#9D5783). oklch(54.3% 0.127 355.3), rgb(167, 76, 115).
Aa
White text reads best on this color (5.35:1).
About this color
#A74C73 is a medium-dark, moderately saturated red. In OKLCH its lightness is 54%, its chroma 0.127 and its hue 355°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.033 away. White text reads best on it, at 5.35:1.
| Hue family | Reds |
| Lightness | medium-dark (54%) |
| Chroma | moderately saturated (0.127) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 3.92:1 |
| White text | 5.35:1 |
Values
| HEX | #A74C73 |
| RGB | rgb(167, 76, 115) |
| HSL | hsl(334, 37%, 48%) |
| OKLCH | oklch(54.3% 0.127 355.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A74C73 | 5.35:1 | AA | Lc -81.5 | Fine for body text |
| Black text on #A74C73 | 3.92:1 | AA large text | Lc 27.9 | Dividers and decoration only |
| #A74C73 text on white | 5.35:1 | AA | Lc 76.2 | Fine for body text |
| #A74C73 text on black | 3.92:1 | AA large text | Lc -25.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F4E6EA
oklch(93.7% 0.016 358.1)
-
Step 200
200
#EBD1DA
oklch(88.5% 0.031 354.8)
-
Step 300
300
#E0B2C2
oklch(80.9% 0.057 355.7)
-
Step 400
400
#CE89A3
oklch(70.7% 0.09 355.4)
-
Step 500
500
#C06A8D
oklch(63.2% 0.116 355.1)
-
Step 600
600 (this color)
#A74C73
oklch(54.3% 0.127 355.3)
-
Step 700
700
#934064
oklch(49.2% 0.119 355.2)
-
Step 800
800
#773551
oklch(42.6% 0.098 355.4)
-
Step 900
900
#602F43
oklch(37.6% 0.075 355.5)
-
Step 950
950
#391C27
oklch(27.1% 0.048 356.6)
#A74C73 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #596074 | 0.139 |
| Deuteranopia (no green cones) | #717171 | 0.127 |
| Tritanopia (no blue cones) | #B3475B | 0.041 |
| Achromatopsia (no color) | #6B6B6B | 0.128 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A74C73
#A74C73
oklch(54.3% 0.127 355.3)
- #00836C
#00836C
oklch(54.4% 0.103 174.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A74C73, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.033
- Light Burgundy #A8415B ΔE 0.037
- Dark Rose #B5485D ΔE 0.041
- Light Maroon #A24857 ΔE 0.042
- Dusky Purple #895B7B ΔE 0.061
- Deep Rose #C74767 ΔE 0.063
- Dusty Red #B9484E ΔE 0.063
- Dark Mauve #874C62 ΔE 0.066
Use #A74C73 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.