#A740B7
Closest named color: Purply (#983FB2). oklch(56% 0.197 322), rgb(167, 64, 183).
Aa
White text reads best on this color (5.17:1).
About this color
#A740B7 is a medium-dark, vivid purple. In OKLCH its lightness is 56%, its chroma 0.197 and its hue 322°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purply (#983FB2), ΔE 0.030 away. White text reads best on it, at 5.17:1.
| Hue family | Purples |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.197) |
| Temperature | in between |
| Nearest name | Purply (#983FB2) |
| Black text | 4.06:1 |
| White text | 5.17:1 |
Values
| HEX | #A740B7 |
| RGB | rgb(167, 64, 183) |
| HSL | hsl(292, 48%, 48%) |
| OKLCH | oklch(56% 0.197 322) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A740B7 | 5.17:1 | AA | Lc -80.2 | Fine for body text |
| Black text on #A740B7 | 4.06:1 | AA large text | Lc 29.3 | Dividers and decoration only |
| #A740B7 text on white | 5.17:1 | AA | Lc 74.8 | Content text, not long reading |
| #A740B7 text on black | 4.06:1 | AA large text | Lc -26.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F9F3FA
oklch(97.1% 0.011 321.3)
-
Step 100
100
#F2E5F4
oklch(93.7% 0.024 321.7)
-
Step 200
200
#E9CFED
oklch(88.5% 0.049 321.7)
-
Step 300
300
#DCAEE3
oklch(80.9% 0.089 321.9)
-
Step 400
400
#C981D5
oklch(70.7% 0.141 321.7)
-
Step 500
500
#BA5DC9
oklch(63% 0.181 321.9)
-
Step 600
600 (this color)
#A740B7
oklch(56% 0.197 322)
-
Step 700
700
#8E2F9C
oklch(49.1% 0.183 322.3)
-
Step 800
800
#73297F
oklch(42.7% 0.152 321.8)
-
Step 900
900
#5D2766
oklch(37.7% 0.118 321.7)
-
Step 950
950
#37183C
oklch(27.1% 0.075 321.9)
#A740B7 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2266BB | 0.198 |
| Deuteranopia (no green cones) | #4F71B4 | 0.170 |
| Tritanopia (no blue cones) | #A95376 | 0.119 |
| Achromatopsia (no color) | #6D6D6D | 0.199 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A740B7
#A740B7
oklch(56% 0.197 322)
- #0D8E00
#0D8E00
oklch(56.1% 0.189 142.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A740B7, closest first.
No curated palette has a color within ΔE 0.04 of #A740B7.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purply #983FB2 ΔE 0.030
- Dark Orchid #9932CC ΔE 0.053
- Purpley Pink #C83CB9 ΔE 0.063
- Amethyst #9B5FC0 ΔE 0.063
- Medium Orchid #BA55D3 ΔE 0.066
- Pinky Purple #C94CBE ΔE 0.072
- Deep Lavender #8D5EB7 ΔE 0.073
- Warm Purple #952E8F ΔE 0.076
Use #A740B7 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.