#A740AE
Closest named color: Purply (#983FB2). oklch(55.5% 0.189 325.1), rgb(167, 64, 174).
Aa
White text reads best on this color (5.26:1).
About this color
#A740AE is a medium-dark, vivid purple. In OKLCH its lightness is 55%, its chroma 0.189 and its hue 325°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purply (#983FB2), ΔE 0.031 away. White text reads best on it, at 5.26:1.
| Hue family | Purples |
| Lightness | medium-dark (55%) |
| Chroma | vivid (0.189) |
| Temperature | in between |
| Nearest name | Purply (#983FB2) |
| Black text | 3.98:1 |
| White text | 5.26:1 |
Values
| HEX | #A740AE |
| RGB | rgb(167, 64, 174) |
| HSL | hsl(296, 46%, 47%) |
| OKLCH | oklch(55.5% 0.189 325.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A740AE | 5.26:1 | AA | Lc -80.8 | Fine for body text |
| Black text on #A740AE | 3.98:1 | AA large text | Lc 28.7 | Dividers and decoration only |
| #A740AE text on white | 5.26:1 | AA | Lc 75.4 | Fine for body text |
| #A740AE text on black | 3.98:1 | AA large text | Lc -26.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3FA
oklch(97.2% 0.012 325.7)
-
Step 100
100
#F3E5F3
oklch(93.7% 0.024 325.8)
-
Step 200
200
#EACFEB
oklch(88.5% 0.048 324.9)
-
Step 300
300
#DDAEDF
oklch(80.9% 0.085 325)
-
Step 400
400
#CB81CF
oklch(70.7% 0.137 325.1)
-
Step 500
500
#BC5EC2
oklch(63.1% 0.174 325.1)
-
Step 600
600 (this color)
#A740AE
oklch(55.5% 0.189 325.1)
-
Step 700
700
#8F3196
oklch(49.1% 0.176 324.9)
-
Step 800
800
#742A7A
oklch(42.6% 0.146 324.7)
-
Step 900
900
#5E2862
oklch(37.7% 0.113 324.8)
-
Step 950
950
#371839
oklch(26.9% 0.071 325)
#A740AE with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2D64B1 | 0.192 |
| Deuteranopia (no green cones) | #5470AB | 0.166 |
| Tritanopia (no blue cones) | #AB5071 | 0.110 |
| Achromatopsia (no color) | #6C6C6C | 0.191 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A740AE
#A740AE
oklch(55.5% 0.189 325.1)
- #008B25
#008B25
oklch(55.4% 0.173 145.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A740AE, closest first.
No curated palette has a color within ΔE 0.04 of #A740AE.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purply #983FB2 ΔE 0.031
- Dark Orchid #9932CC ΔE 0.064
- Purpley Pink #C83CB9 ΔE 0.064
- Warm Purple #952E8F ΔE 0.066
- Amethyst #9B5FC0 ΔE 0.066
- Deep Lavender #8D5EB7 ΔE 0.073
- Pinky Purple #C94CBE ΔE 0.074
- Medium Orchid #BA55D3 ΔE 0.075
Use #A740AE in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.