#A73966
Closest named color: Light Burgundy (#A8415B). oklch(51.4% 0.15 358.6), rgb(167, 57, 102).
Aa
White text reads best on this color (6.13:1).
About this color
#A73966 is a medium-dark, vivid red. In OKLCH its lightness is 51%, its chroma 0.150 and its hue 359°. Its hue sits on the warm side of the wheel. The nearest named color is Light Burgundy (#A8415B), ΔE 0.027 away. White text reads best on it, at 6.13:1.
| Hue family | Reds |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.150) |
| Temperature | warm |
| Nearest name | Light Burgundy (#A8415B) |
| Black text | 3.42:1 |
| White text | 6.13:1 |
Values
| HEX | #A73966 |
| RGB | rgb(167, 57, 102) |
| HSL | hsl(335, 49%, 44%) |
| OKLCH | oklch(51.4% 0.15 358.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A73966 | 6.13:1 | AA | Lc -85.0 | Fine for body text |
| Black text on #A73966 | 3.42:1 | AA large text | Lc 24.2 | Dividers and decoration only |
| #A73966 text on white | 6.13:1 | AA | Lc 79.8 | Fine for body text |
| #A73966 text on black | 3.42:1 | AA large text | Lc -22.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FBF3F5
oklch(97.1% 0.009 0.1)
-
Step 100
100
#F7E4E9
oklch(93.5% 0.022 359.7)
-
Step 200
200
#F1CFD9
oklch(88.6% 0.04 358.3)
-
Step 300
300
#E9AEC0
oklch(81% 0.072 358.8)
-
Step 400
400
#DB819F
oklch(70.8% 0.116 359.1)
-
Step 500
500
#CE5E88
oklch(63.1% 0.148 358.6)
-
Step 600
600
#B94172
oklch(55.6% 0.161 358.5)
-
Step 700
700 (this color)
#A73966
oklch(51.4% 0.15 358.6)
-
Step 800
800
#812A4E
oklch(42.6% 0.125 358.3)
-
Step 900
900
#682841
oklch(37.7% 0.096 358.3)
-
Step 950
950
#3D1826
oklch(26.9% 0.061 358.1)
#A73966 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4D5467 | 0.167 |
| Deuteranopia (no green cones) | #6B6963 | 0.151 |
| Tritanopia (no blue cones) | #B42E4B | 0.045 |
| Achromatopsia (no color) | #626262 | 0.151 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A73966
#A73966
oklch(51.4% 0.15 358.6)
- #007968
#007968
oklch(51.6% 0.095 178.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A73966, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Burgundy #A8415B ΔE 0.027
- Light Maroon #A24857 ΔE 0.044
- Dark Rose #B5485D ΔE 0.050
- Raspberry #B00149 ΔE 0.060
- Violet Red #A50055 ΔE 0.061
- Deep Magenta #A0025C ΔE 0.066
- Light Plum #9D5783 ΔE 0.067
- Dark Fuchsia #9D0759 ΔE 0.067
Use #A73966 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.