#A73174
Closest named color: Red Violet (#9E0168). oklch(51.1% 0.167 349.7), rgb(167, 49, 116).
Aa
White text reads best on this color (6.29:1).
About this color
#A73174 is a medium-dark, vivid red. In OKLCH its lightness is 51%, its chroma 0.167 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Red Violet (#9E0168), ΔE 0.055 away. White text reads best on it, at 6.29:1.
| Hue family | Reds |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.167) |
| Temperature | warm |
| Nearest name | Red Violet (#9E0168) |
| Black text | 3.33:1 |
| White text | 6.29:1 |
Values
| HEX | #A73174 |
| RGB | rgb(167, 49, 116) |
| HSL | hsl(326, 55%, 42%) |
| OKLCH | oklch(51.1% 0.167 349.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A73174 | 6.29:1 | AA | Lc -85.5 | Fine for body text |
| Black text on #A73174 | 3.33:1 | AA large text | Lc 23.7 | Dividers and decoration only |
| #A73174 text on white | 6.29:1 | AA | Lc 80.3 | Fine for body text |
| #A73174 text on black | 3.33:1 | AA large text | Lc -21.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF3F6
oklch(97.2% 0.01 354.9)
-
Step 100
100
#F7E4EC
oklch(93.6% 0.023 350.1)
-
Step 200
200
#F1CEDD
oklch(88.5% 0.044 350.3)
-
Step 300
300
#E9ACC8
oklch(80.9% 0.08 349.8)
-
Step 400
400
#DC7DAC
oklch(70.7% 0.13 349.9)
-
Step 500
500
#CF5898
oklch(63% 0.166 349.5)
-
Step 600
600
#BB3982
oklch(55.6% 0.18 350)
-
Step 700
700 (this color)
#A73174
oklch(51.1% 0.167 349.7)
-
Step 800
800
#82255A
oklch(42.7% 0.138 349.5)
-
Step 900
900
#69244A
oklch(37.7% 0.108 349.4)
-
Step 950
950
#3E162B
oklch(27% 0.069 350)
#A73174 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #435376 | 0.185 |
| Deuteranopia (no green cones) | #646871 | 0.166 |
| Tritanopia (no blue cones) | #B32B4E | 0.063 |
| Achromatopsia (no color) | #606060 | 0.169 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A73174
#A73174
oklch(51.1% 0.167 349.7)
- #00795D
#00795D
oklch(51.2% 0.102 169.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A73174, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Violet #9E0168 ΔE 0.055
- Light Burgundy #A8415B ΔE 0.057
- Deep Magenta #A0025C ΔE 0.057
- Violet Red #A50055 ΔE 0.059
- Dark Fuchsia #9D0759 ΔE 0.061
- Warm Purple #952E8F ΔE 0.062
- Light Eggplant #894585 ΔE 0.067
- Raspberry #B00149 ΔE 0.069
Use #A73174 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.