#A72C44

Closest named color: Rouge (#AB1239). oklch(49.1% 0.159 14.3), rgb(167, 44, 68).

Aa

White text reads best on this color (6.80:1).

About this color

#A72C44 is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.159 and its hue 14°. Its hue sits on the warm side of the wheel. The nearest named color is Rouge (#AB1239), ΔE 0.027 away. White text reads best on it, at 6.80:1.

Hue familyReds
Lightnessmedium-dark (49%)
Chromavivid (0.159)
Temperaturewarm
Nearest nameRouge (#AB1239)
Black text3.08:1
White text6.80:1

Values

HEX#A72C44
RGBrgb(167, 44, 68)
HSLhsl(348, 58%, 41%)
OKLCHoklch(49.1% 0.159 14.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #A72C44 6.80:1 AA Lc -87.4 Fine for body text
Black text on #A72C44 3.08:1 AA large text Lc 21.7 Dividers and decoration only
#A72C44 text on white 6.80:1 AA Lc 82.3 Fine for body text
#A72C44 text on black 3.08:1 AA large text Lc -19.6 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FCF3F3

    oklch(97.1% 0.01 17.3)

  2. Step 100

    100

    #F8E4E5

    oklch(93.5% 0.022 14.1)

  3. Step 200

    200

    #F4CED0

    oklch(88.4% 0.043 14.4)

  4. Step 300

    300

    #EEADB1

    oklch(81% 0.077 14.8)

  5. Step 400

    400

    #E27F89

    oklch(70.7% 0.122 14.2)

  6. Step 500

    500

    #D75A6C

    oklch(63.1% 0.157 14)

  7. Step 600

    600

    #C23B54

    oklch(55.6% 0.171 14)

  8. Step 700

    700 (this color)

    #A72C44

    oklch(49.1% 0.159 14.3)

  9. Step 800

    800

    #882738

    oklch(42.8% 0.131 14.6)

  10. Step 900

    900

    #6D2530

    oklch(37.6% 0.102 14.4)

  11. Step 950

    950

    #40171C

    oklch(26.9% 0.064 15)

Export this scale for Tailwind in the Tailwind colors tool

#A72C44 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4D4B440.175
Deuteranopia (no green cones)#6C64410.161
Tritanopia (no blue cones)#B706360.039
Achromatopsia (no color)#5B5B5B0.160

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #A72C44

    #A72C44

    oklch(49.1% 0.159 14.3)

  • #006F6F

    #006F6F

    oklch(49% 0.084 194.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #A72C44

    #A72C44

    oklch(49.1% 0.159 14.3)

  • #9A3176

    #9A3176

    oklch(49.1% 0.158 344.2)

  • #9F3E00

    #9F3E00

    oklch(49.1% 0.142 44.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #A72C44

    #A72C44

    oklch(49.1% 0.159 14.3)

  • #007351

    #007351

    oklch(49.2% 0.104 164.3)

  • #006B87

    #006B87

    oklch(49% 0.092 224)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #A72C44

    #A72C44

    oklch(49.1% 0.159 14.3)

  • #3B7100

    #3B7100

    oklch(49.2% 0.142 134.3)

  • #005FB7

    #005FB7

    oklch(49.1% 0.158 254.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #A72C44

    #A72C44

    oklch(49.1% 0.159 14.3)

  • #6B6300

    #6B6300

    oklch(49.2% 0.104 104)

  • #006F6F

    #006F6F

    oklch(49% 0.084 194.8)

  • #5A4DB5

    #5A4DB5

    oklch(49% 0.159 284.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A72C44, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #A72C44 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.