#A72A7D
Closest named color: Warm Purple (#952E8F). oklch(50.8% 0.181 344.8), rgb(167, 42, 125).
Aa
White text reads best on this color (6.42:1).
About this color
#A72A7D is a medium-dark, vivid pink. In OKLCH its lightness is 51%, its chroma 0.181 and its hue 345°. Its hue sits on the warm side of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.048 away. White text reads best on it, at 6.42:1.
| Hue family | Pinks |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.181) |
| Temperature | warm |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.27:1 |
| White text | 6.42:1 |
Values
| HEX | #A72A7D |
| RGB | rgb(167, 42, 125) |
| HSL | hsl(320, 60%, 41%) |
| OKLCH | oklch(50.8% 0.181 344.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A72A7D | 6.42:1 | AA | Lc -85.9 | Fine for body text |
| Black text on #A72A7D | 3.27:1 | AA large text | Lc 23.3 | Dividers and decoration only |
| #A72A7D text on white | 6.42:1 | AA | Lc 80.7 | Fine for body text |
| #A72A7D text on black | 3.27:1 | AA large text | Lc -21.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F7E3EE
oklch(93.5% 0.026 343.3)
-
Step 200
200
#F2CDE1
oklch(88.5% 0.049 344.4)
-
Step 300
300
#EAAACE
oklch(80.9% 0.088 344.5)
-
Step 400
400
#DD7AB5
oklch(70.7% 0.141 344.7)
-
Step 500
500
#D054A2
oklch(63% 0.178 344.7)
-
Step 600
600
#BB338D
oklch(55.5% 0.194 344.7)
-
Step 700
700 (this color)
#A72A7D
oklch(50.8% 0.181 344.8)
-
Step 800
800
#832062
oklch(42.7% 0.15 344.5)
-
Step 900
900
#6A2150
oklch(37.7% 0.118 344.6)
-
Step 950
950
#3E152F
oklch(27% 0.073 344.2)
#A72A7D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #39517F | 0.201 |
| Deuteranopia (no green cones) | #5F667A | 0.175 |
| Tritanopia (no blue cones) | #B22850 | 0.076 |
| Achromatopsia (no color) | #5F5F5F | 0.182 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A72A7D
#A72A7D
oklch(50.8% 0.181 344.8)
- #007856
#007856
oklch(50.7% 0.107 165.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A72A7D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.048
- Red Violet #9E0168 ΔE 0.050
- Deep Magenta #A0025C ΔE 0.059
- Medium Violet Red #C71585 ΔE 0.063
- Dark Fuchsia #9D0759 ΔE 0.064
- Violet Red #A50055 ΔE 0.065
- Light Eggplant #894585 ΔE 0.069
- Light Burgundy #A8415B ΔE 0.077
Use #A72A7D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.