#A43E7B
Closest named color: Light Plum (#9D5783). oklch(52.3% 0.151 346.6), rgb(164, 62, 123).
Aa
White text reads best on this color (5.90:1).
About this color
#A43E7B is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.151 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.052 away. White text reads best on it, at 5.90:1.
| Hue family | Reds |
| Lightness | medium-dark (52%) |
| Chroma | vivid (0.151) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 3.55:1 |
| White text | 5.90:1 |
Values
| HEX | #A43E7B |
| RGB | rgb(164, 62, 123) |
| HSL | hsl(324, 45%, 44%) |
| OKLCH | oklch(52.3% 0.151 346.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A43E7B | 5.90:1 | AA | Lc -84.1 | Fine for body text |
| Black text on #A43E7B | 3.55:1 | AA large text | Lc 25.2 | Dividers and decoration only |
| #A43E7B text on white | 5.90:1 | AA | Lc 78.9 | Fine for body text |
| #A43E7B text on black | 3.55:1 | AA large text | Lc -22.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E4ED
oklch(93.5% 0.022 344.2)
-
Step 200
200
#EECFDE
oklch(88.5% 0.04 347.1)
-
Step 300
300
#E5AECA
oklch(80.9% 0.073 346.9)
-
Step 400
400
#D582AF
oklch(70.7% 0.116 346.8)
-
Step 500
500
#C8609B
oklch(63.2% 0.148 347)
-
Step 600
600
#B34386
oklch(55.6% 0.162 346.7)
-
Step 700
700 (this color)
#A43E7B
oklch(52.3% 0.151 346.6)
-
Step 800
800
#7D2C5C
oklch(42.7% 0.125 347.1)
-
Step 900
900
#65294C
oklch(37.8% 0.097 346.7)
-
Step 950
950
#3B192C
oklch(27% 0.06 347.2)
#A43E7B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #49597D | 0.164 |
| Deuteranopia (no green cones) | #666B79 | 0.147 |
| Tritanopia (no blue cones) | #AF3C57 | 0.060 |
| Achromatopsia (no color) | #646464 | 0.152 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A43E7B
#A43E7B
oklch(52.3% 0.151 346.6)
- #007D5C
#007D5C
oklch(52.3% 0.108 166.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A43E7B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.052
- Light Burgundy #A8415B ΔE 0.054
- Light Eggplant #894585 ΔE 0.054
- Warm Purple #952E8F ΔE 0.062
- Light Maroon #A24857 ΔE 0.066
- Dark Rose #B5485D ΔE 0.069
- Red Violet #9E0168 ΔE 0.075
- Dark Mauve #874C62 ΔE 0.076
Use #A43E7B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.