#A43981
Closest named color: Warm Purple (#952E8F). oklch(52% 0.162 343), rgb(164, 57, 129).
Aa
White text reads best on this color (6.03:1).
About this color
#A43981 is a medium-dark, vivid pink. In OKLCH its lightness is 52%, its chroma 0.162 and its hue 343°. Its hue sits on the warm side of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.049 away. White text reads best on it, at 6.03:1.
| Hue family | Pinks |
| Lightness | medium-dark (52%) |
| Chroma | vivid (0.162) |
| Temperature | warm |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.48:1 |
| White text | 6.03:1 |
Values
| HEX | #A43981 |
| RGB | rgb(164, 57, 129) |
| HSL | hsl(320, 48%, 43%) |
| OKLCH | oklch(52% 0.162 343) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A43981 | 6.03:1 | AA | Lc -84.6 | Fine for body text |
| Black text on #A43981 | 3.48:1 | AA large text | Lc 24.7 | Dividers and decoration only |
| #A43981 text on white | 6.03:1 | AA | Lc 79.3 | Fine for body text |
| #A43981 text on black | 3.48:1 | AA large text | Lc -22.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E4EE
oklch(93.5% 0.023 341.3)
-
Step 200
200
#EFCEE1
oklch(88.5% 0.044 342.5)
-
Step 300
300
#E5ADCE
oklch(80.9% 0.078 342.8)
-
Step 400
400
#D680B5
oklch(70.8% 0.124 343.1)
-
Step 500
500
#C95CA3
oklch(63.1% 0.161 342.9)
-
Step 600
600
#B43F8E
oklch(55.7% 0.174 342.9)
-
Step 700
700 (this color)
#A43981
oklch(52% 0.162 343)
-
Step 800
800
#7D2962
oklch(42.6% 0.134 342.7)
-
Step 900
900
#652750
oklch(37.7% 0.104 342.8)
-
Step 950
950
#3C172F
oklch(27% 0.068 342.9)
#A43981 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #425883 | 0.176 |
| Deuteranopia (no green cones) | #62697E | 0.155 |
| Tritanopia (no blue cones) | #AE3958 | 0.069 |
| Achromatopsia (no color) | #636363 | 0.163 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A43981
#A43981
oklch(52% 0.162 343)
- #007C56
#007C56
oklch(51.9% 0.112 163.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A43981, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.049
- Light Eggplant #894585 ΔE 0.054
- Light Plum #9D5783 ΔE 0.063
- Light Burgundy #A8415B ΔE 0.068
- Red Violet #9E0168 ΔE 0.069
- Medium Violet Red #C71585 ΔE 0.072
- Deep Magenta #A0025C ΔE 0.075
- Dark Fuchsia #9D0759 ΔE 0.079
Use #A43981 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.