#A43739
Closest named color: Brown (#A52A2A). oklch(49.5% 0.144 23), rgb(164, 55, 57).
Aa
White text reads best on this color (6.59:1).
About this color
#A43739 is a medium-dark, vivid red. In OKLCH its lightness is 50%, its chroma 0.144 and its hue 23°. Its hue sits on the warm side of the wheel. The nearest named color is Brown (#A52A2A), ΔE 0.023 away. White text reads best on it, at 6.59:1.
| Hue family | Reds |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.144) |
| Temperature | warm |
| Nearest name | Brown (#A52A2A) |
| Black text | 3.18:1 |
| White text | 6.59:1 |
Values
| HEX | #A43739 |
| RGB | rgb(164, 55, 57) |
| HSL | hsl(359, 50%, 43%) |
| OKLCH | oklch(49.5% 0.144 23) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A43739 | 6.59:1 | AA | Lc -86.8 | Fine for body text |
| Black text on #A43739 | 3.18:1 | AA large text | Lc 22.3 | Dividers and decoration only |
| #A43739 text on white | 6.59:1 | AA | Lc 81.7 | Fine for body text |
| #A43739 text on black | 3.18:1 | AA large text | Lc -20.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF3F2
oklch(97.1% 0.01 25.1)
-
Step 100
100
#F7E5E4
oklch(93.6% 0.02 21.4)
-
Step 200
200
#F2D0CD
oklch(88.5% 0.039 23.9)
-
Step 300
300
#EAB0AC
oklch(80.9% 0.068 23.2)
-
Step 400
400
#DE8480
oklch(70.8% 0.112 23)
-
Step 500
500
#D26260
oklch(63.2% 0.142 23)
-
Step 600
600
#BD4546
oklch(55.6% 0.155 23.2)
-
Step 700
700 (this color)
#A43739
oklch(49.5% 0.144 23)
-
Step 800
800
#842E2E
oklch(42.7% 0.119 23.6)
-
Step 900
900
#6A2A29
oklch(37.6% 0.092 23.4)
-
Step 950
950
#3F1918
oklch(27% 0.06 23.4)
#A43739 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #544E38 | 0.155 |
| Deuteranopia (no green cones) | #6F6636 | 0.144 |
| Tritanopia (no blue cones) | #B41D39 | 0.042 |
| Achromatopsia (no color) | #5D5D5D | 0.145 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A43739
#A43739
oklch(49.5% 0.144 23)
- #007077
#007077
oklch(49.6% 0.084 202.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A43739, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brown #A52A2A ΔE 0.023
- Brick #A03623 ΔE 0.026
- Firebrick #B22222 ΔE 0.037
- Rusty Red #AF2F0D ΔE 0.041
- Rufous #AE2012 ΔE 0.041
- Rust Red #AA2704 ΔE 0.042
- Auburn #9B2226 ΔE 0.043
- Light Maroon #A24857 ΔE 0.044
Use #A43739 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.