#A43540

Closest named color: Brown (#A52A2A). oklch(49.4% 0.146 18.6), rgb(164, 53, 64).

Aa

White text reads best on this color (6.64:1).

About this color

#A43540 is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.146 and its hue 19°. Its hue sits on the warm side of the wheel. The nearest named color is Brown (#A52A2A), ΔE 0.027 away. White text reads best on it, at 6.64:1.

Hue familyReds
Lightnessmedium-dark (49%)
Chromavivid (0.146)
Temperaturewarm
Nearest nameBrown (#A52A2A)
Black text3.16:1
White text6.64:1

Values

HEX#A43540
RGBrgb(164, 53, 64)
HSLhsl(354, 51%, 43%)
OKLCHoklch(49.4% 0.146 18.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #A43540 6.64:1 AA Lc -87.0 Fine for body text
Black text on #A43540 3.16:1 AA large text Lc 22.2 Dividers and decoration only
#A43540 text on white 6.64:1 AA Lc 81.9 Fine for body text
#A43540 text on black 3.16:1 AA large text Lc -20.0 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FCF3F3

    oklch(97.1% 0.01 17.3)

  2. Step 100

    100

    #F7E5E4

    oklch(93.6% 0.02 21.4)

  3. Step 200

    200

    #F2CFCF

    oklch(88.4% 0.039 17.9)

  4. Step 300

    300

    #EBAFAF

    oklch(80.9% 0.07 18.7)

  5. Step 400

    400

    #DE8385

    oklch(70.8% 0.112 18.9)

  6. Step 500

    500

    #D26067

    oklch(63.1% 0.144 18.4)

  7. Step 600

    600

    #BD434E

    oklch(55.5% 0.157 18.6)

  8. Step 700

    700 (this color)

    #A43540

    oklch(49.4% 0.146 18.6)

  9. Step 800

    800

    #842C34

    oklch(42.6% 0.121 18.6)

  10. Step 900

    900

    #6B292E

    oklch(37.8% 0.094 18.2)

  11. Step 950

    950

    #3F191B

    oklch(27.1% 0.059 18.7)

Export this scale for Tailwind in the Tailwind colors tool

#A43540 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#524E400.158
Deuteranopia (no green cones)#6E653D0.146
Tritanopia (no blue cones)#B41C3A0.039
Achromatopsia (no color)#5C5C5C0.147

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #A43540

    #A43540

    oklch(49.4% 0.146 18.6)

  • #007073

    #007073

    oklch(49.5% 0.084 198)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #A43540

    #A43540

    oklch(49.4% 0.146 18.6)

  • #9A376F

    #9A376F

    oklch(49.5% 0.145 348.7)

  • #9B4400

    #9B4400

    oklch(49.3% 0.133 48.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #A43540

    #A43540

    oklch(49.4% 0.146 18.6)

  • #007357

    #007357

    oklch(49.4% 0.099 168.5)

  • #006B8D

    #006B8D

    oklch(49.3% 0.097 228.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #A43540

    #A43540

    oklch(49.4% 0.146 18.6)

  • #2F7410

    #2F7410

    oklch(49.5% 0.146 138.5)

  • #275FB3

    #275FB3

    oklch(49.5% 0.146 258.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #A43540

    #A43540

    oklch(49.4% 0.146 18.6)

  • #676600

    #676600

    oklch(49.5% 0.107 109.1)

  • #007073

    #007073

    oklch(49.5% 0.084 198)

  • #614FAE

    #614FAE

    oklch(49.5% 0.146 288.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A43540, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #A43540 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.