#A31D7E
Closest named color: Red Violet (#9E0168). oklch(49.2% 0.191 342.4), rgb(163, 29, 126).
Aa
White text reads best on this color (6.92:1).
About this color
#A31D7E is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.191 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Red Violet (#9E0168), ΔE 0.039 away. White text reads best on it, at 6.92:1.
| Hue family | Purples |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.191) |
| Temperature | warm |
| Nearest name | Red Violet (#9E0168) |
| Black text | 3.03:1 |
| White text | 6.92:1 |
Values
| HEX | #A31D7E |
| RGB | rgb(163, 29, 126) |
| HSL | hsl(317, 70%, 38%) |
| OKLCH | oklch(49.2% 0.191 342.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #A31D7E | 6.92:1 | AA | Lc -87.5 | Fine for body text |
| Black text on #A31D7E | 3.03:1 | AA large text | Lc 21.6 | Dividers and decoration only |
| #A31D7E text on white | 6.92:1 | AA | Lc 82.4 | Fine for body text |
| #A31D7E text on black | 3.03:1 | AA large text | Lc -19.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF2F8
oklch(97.1% 0.013 340.5)
-
Step 100
100
#F7E3EF
oklch(93.5% 0.027 340.9)
-
Step 200
200
#F2CCE2
oklch(88.4% 0.051 342.5)
-
Step 300
300
#EBA9D1
oklch(80.9% 0.093 342.4)
-
Step 400
400
#DE78BA
oklch(70.7% 0.149 342.2)
-
Step 500
500
#D250A8
oklch(63.1% 0.189 342.5)
-
Step 600
600
#BD2C93
oklch(55.5% 0.206 342.5)
-
Step 700
700 (this color)
#A31D7E
oklch(49.2% 0.191 342.4)
-
Step 800
800
#841C66
oklch(42.7% 0.158 342.4)
-
Step 900
900
#6B1F53
oklch(37.8% 0.124 342.7)
-
Step 950
950
#3F1431
oklch(27.1% 0.078 342.3)
#A31D7E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2D4C80 | 0.214 |
| Deuteranopia (no green cones) | #58617B | 0.183 |
| Tritanopia (no blue cones) | #AE1F4D | 0.085 |
| Achromatopsia (no color) | #5A5A5A | 0.193 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #A31D7E
#A31D7E
oklch(49.2% 0.191 342.4)
- #00734E
#00734E
oklch(49.1% 0.107 162.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #A31D7E, closest first.
No curated palette has a color within ΔE 0.04 of #A31D7E.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Violet #9E0168 ΔE 0.039
- Warm Purple #952E8F ΔE 0.041
- Deep Magenta #A0025C ΔE 0.054
- Dark Fuchsia #9D0759 ΔE 0.060
- Violet Red #A50055 ΔE 0.065
- Dark Magenta #8B008B ΔE 0.068
- Medium Violet Red #C71585 ΔE 0.073
- Light Eggplant #894585 ΔE 0.075
Use #A31D7E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.