#9D0408

Closest named color: Deep Red (#9A0200). oklch(43.9% 0.177 28.3), rgb(157, 4, 8).

Aa

White text reads best on this color (8.55:1).

About this color

#9D0408 is a dark, vivid red. In OKLCH its lightness is 44%, its chroma 0.177 and its hue 28°. Its hue sits on the warm side of the wheel. The nearest named color is Deep Red (#9A0200), ΔE 0.008 away. White text reads best on it, at 8.55:1.

Hue familyReds
Lightnessdark (44%)
Chromavivid (0.177)
Temperaturewarm
Nearest nameDeep Red (#9A0200)
Black text2.45:1
White text8.55:1

Values

HEX#9D0408
RGBrgb(157, 4, 8)
HSLhsl(358, 95%, 32%)
OKLCHoklch(43.9% 0.177 28.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #9D0408 8.55:1 AAA Lc -91.7 Preferred for body text
Black text on #9D0408 2.45:1 Fails Lc 17.0 Dividers and decoration only
#9D0408 text on white 8.55:1 AAA Lc 87.0 Fine for body text
#9D0408 text on black 2.45:1 Fails Lc -15.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #FFF2F0

    oklch(97.1% 0.014 28)

  2. Step 100

    100

    #FDE3DF

    oklch(93.6% 0.029 28.1)

  3. Step 200

    200

    #FDCCC4

    oklch(88.6% 0.057 29)

  4. Step 300

    300

    #FDA79B

    oklch(81% 0.104 28.3)

  5. Step 400

    400

    #F77263

    oklch(70.8% 0.166 28.5)

  6. Step 500

    500

    #EE4136

    oklch(63.1% 0.211 28.4)

  7. Step 600

    600

    #D9000C

    oklch(55.6% 0.228 28.3)

  8. Step 700

    700

    #B80008

    oklch(49.2% 0.201 28.3)

  9. Step 800

    800 (this color)

    #9D0408

    oklch(43.9% 0.177 28.3)

  10. Step 900

    900

    #7B130F

    oklch(37.8% 0.139 28.4)

  11. Step 950

    950

    #480F0B

    oklch(27% 0.087 28.4)

Export this scale for Tailwind in the Tailwind colors tool

#9D0408 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4138040.194
Deuteranopia (no green cones)#6357000.174
Tritanopia (no blue cones)#AE000A0.036
Achromatopsia (no color)#4C4C4C0.179

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #9D0408

    #9D0408

    oklch(43.9% 0.177 28.3)

  • #005D68

    #005D68

    oklch(43.8% 0.075 208.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #9D0408

    #9D0408

    oklch(43.9% 0.177 28.3)

  • #960251

    #960251

    oklch(43.8% 0.177 358.3)

  • #7C4100

    #7C4100

    oklch(44% 0.105 58.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #9D0408

    #9D0408

    oklch(43.9% 0.177 28.3)

  • #006052

    #006052

    oklch(43.8% 0.08 178.2)

  • #005881

    #005881

    oklch(43.7% 0.098 238.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #9D0408

    #9D0408

    oklch(43.9% 0.177 28.3)

  • #006426

    #006426

    oklch(43.9% 0.126 148.4)

  • #2B43B2

    #2B43B2

    oklch(43.8% 0.178 268.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #9D0408

    #9D0408

    oklch(43.9% 0.177 28.3)

  • #4D5900

    #4D5900

    oklch(43.8% 0.102 118.4)

  • #005D68

    #005D68

    oklch(43.8% 0.075 208.7)

  • #612FA4

    #612FA4

    oklch(43.8% 0.177 298.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #9D0408, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #9D0408 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.