#9B4474

Closest named color: Light Plum (#9D5783). oklch(51.5% 0.129 348.3), rgb(155, 68, 116).

Aa

White text reads best on this color (6.04:1).

About this color

#9B4474 is a medium-dark, moderately saturated red. In OKLCH its lightness is 52%, its chroma 0.129 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.044 away. White text reads best on it, at 6.04:1.

Hue familyReds
Lightnessmedium-dark (52%)
Chromamoderately saturated (0.129)
Temperaturewarm
Nearest nameLight Plum (#9D5783)
Black text3.47:1
White text6.04:1

Values

HEX#9B4474
RGBrgb(155, 68, 116)
HSLhsl(327, 39%, 44%)
OKLCHoklch(51.5% 0.129 348.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #9B4474 6.04:1 AA Lc -84.9 Fine for body text
Black text on #9B4474 3.47:1 AA large text Lc 24.4 Dividers and decoration only
#9B4474 text on white 6.04:1 AA Lc 79.7 Fine for body text
#9B4474 text on black 3.47:1 AA large text Lc -22.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FAF3F6

    oklch(97% 0.008 349.2)

  2. Step 100

    100

    #F4E5EC

    oklch(93.6% 0.019 347.4)

  3. Step 200

    200

    #ECD0DD

    oklch(88.5% 0.036 348.1)

  4. Step 300

    300

    #E0B1C7

    oklch(80.9% 0.061 348.8)

  5. Step 400

    400

    #CF87AB

    oklch(70.8% 0.099 348.5)

  6. Step 500

    500

    #C16797

    oklch(63.2% 0.128 348.2)

  7. Step 600

    600

    #AC4C81

    oklch(55.6% 0.14 348.3)

  8. Step 700

    700 (this color)

    #9B4474

    oklch(51.5% 0.129 348.3)

  9. Step 800

    800

    #783359

    oklch(42.8% 0.107 348.4)

  10. Step 900

    900

    #612D49

    oklch(37.7% 0.084 348.4)

  11. Step 950

    950

    #391B2B

    oklch(27% 0.053 348)

Export this scale for Tailwind in the Tailwind colors tool

#9B4474 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4D59760.140
Deuteranopia (no green cones)#6568720.126
Tritanopia (no blue cones)#A542570.049
Achromatopsia (no color)#6363630.130

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #9B4474

    #9B4474

    oklch(51.5% 0.129 348.3)

  • #007A5C

    #007A5C

    oklch(51.5% 0.104 168.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #9B4474

    #9B4474

    oklch(51.5% 0.129 348.3)

  • #864C97

    #864C97

    oklch(51.5% 0.13 318.2)

  • #A4434A

    #A4434A

    oklch(51.4% 0.128 18.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #9B4474

    #9B4474

    oklch(51.5% 0.129 348.3)

  • #3E7828

    #3E7828

    oklch(51.5% 0.128 138.2)

  • #00767A

    #00767A

    oklch(51.4% 0.087 198.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #9B4474

    #9B4474

    oklch(51.5% 0.129 348.3)

  • #6E6C00

    #6E6C00

    oklch(51.6% 0.112 108.5)

  • #007295

    #007295

    oklch(51.6% 0.101 228.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #9B4474

    #9B4474

    oklch(51.5% 0.129 348.3)

  • #895E00

    #895E00

    oklch(51.5% 0.107 77.6)

  • #007A5C

    #007A5C

    oklch(51.5% 0.104 168.2)

  • #3566B0

    #3566B0

    oklch(51.4% 0.129 258.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #9B4474, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #9B4474 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.