#9A4970

Closest named color: Light Plum (#9D5783). oklch(51.9% 0.117 351.8), rgb(154, 73, 112).

Aa

White text reads best on this color (5.89:1).

About this color

#9A4970 is a medium-dark, moderately saturated red. In OKLCH its lightness is 52%, its chroma 0.117 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.039 away. White text reads best on it, at 5.89:1.

Hue familyReds
Lightnessmedium-dark (52%)
Chromamoderately saturated (0.117)
Temperaturewarm
Nearest nameLight Plum (#9D5783)
Black text3.56:1
White text5.89:1

Values

HEX#9A4970
RGBrgb(154, 73, 112)
HSLhsl(331, 36%, 45%)
OKLCHoklch(51.9% 0.117 351.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #9A4970 5.89:1 AA Lc -84.3 Fine for body text
Black text on #9A4970 3.56:1 AA large text Lc 25.0 Dividers and decoration only
#9A4970 text on white 5.89:1 AA Lc 79.1 Fine for body text
#9A4970 text on black 3.56:1 AA large text Lc -22.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FAF3F6

    oklch(97% 0.008 349.2)

  2. Step 100

    100

    #F3E6EB

    oklch(93.7% 0.016 352)

  3. Step 200

    200

    #EBD1DB

    oklch(88.5% 0.032 352.5)

  4. Step 300

    300

    #DFB2C4

    oklch(80.9% 0.057 352.5)

  5. Step 400

    400

    #CD89A7

    oklch(70.7% 0.091 351.6)

  6. Step 500

    500

    #BE6A91

    oklch(63% 0.116 351.7)

  7. Step 600

    600

    #A9517B

    oklch(55.6% 0.125 352)

  8. Step 700

    700 (this color)

    #9A4970

    oklch(51.9% 0.117 351.8)

  9. Step 800

    800

    #763655

    oklch(42.8% 0.097 351.7)

  10. Step 900

    900

    #5F2F46

    oklch(37.6% 0.076 351.3)

  11. Step 950

    950

    #381C29

    oklch(27% 0.048 351.5)

Export this scale for Tailwind in the Tailwind colors tool

#9A4970 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#535B710.127
Deuteranopia (no green cones)#686A6E0.117
Tritanopia (no blue cones)#A446580.040
Achromatopsia (no color)#6464640.118

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #9A4970

    #9A4970

    oklch(51.9% 0.117 351.8)

  • #007B62

    #007B62

    oklch(51.9% 0.101 172)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #9A4970

    #9A4970

    oklch(51.9% 0.117 351.8)

  • #875091

    #875091

    oklch(52% 0.117 321.3)

  • #A1494A

    #A1494A

    oklch(51.9% 0.117 21.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #9A4970

    #9A4970

    oklch(51.9% 0.117 351.8)

  • #3D7936

    #3D7936

    oklch(51.9% 0.118 141.7)

  • #00777E

    #00777E

    oklch(51.8% 0.088 202)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #9A4970

    #9A4970

    oklch(51.9% 0.117 351.8)

  • #6B6E00

    #6B6E00

    oklch(51.8% 0.114 111.7)

  • #00729B

    #00729B

    oklch(51.9% 0.106 232.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #9A4970

    #9A4970

    oklch(51.9% 0.117 351.8)

  • #876100

    #876100

    oklch(51.8% 0.107 81.8)

  • #007B62

    #007B62

    oklch(51.9% 0.101 172)

  • #4267AC

    #4267AC

    oklch(52% 0.117 261.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #9A4970, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #9A4970 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.