#99696D
Closest named color: Reddish Grey (#997570). oklch(57.2% 0.062 13.7), rgb(153, 105, 109).
Aa
Black text reads best on this color (4.59:1).
About this color
#99696D is a medium-dark, muted red. In OKLCH its lightness is 57%, its chroma 0.062 and its hue 14°. Its hue sits on the warm side of the wheel. The nearest named color is Reddish Grey (#997570), ΔE 0.032 away. Black text reads best on it, at 4.59:1.
| Hue family | Reds |
| Lightness | medium-dark (57%) |
| Chroma | muted (0.062) |
| Temperature | warm |
| Nearest name | Reddish Grey (#997570) |
| Black text | 4.59:1 |
| White text | 4.56:1 |
Values
| HEX | #99696D |
| RGB | rgb(153, 105, 109) |
| HSL | hsl(355, 19%, 51%) |
| OKLCH | oklch(57.2% 0.062 13.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #99696D | 4.56:1 | AA | Lc -77.1 | Fine for body text |
| Black text on #99696D | 4.59:1 | AA | Lc 32.4 | Non-text elements, placeholder text |
| #99696D text on white | 4.56:1 | AA | Lc 71.6 | Content text, not long reading |
| #99696D text on black | 4.59:1 | AA | Lc -30.0 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F8F4F5
oklch(97.1% 0.004 360)
-
Step 100
100
#EFE8E8
oklch(93.6% 0.008 17.3)
-
Step 200
200
#E3D5D6
oklch(88.5% 0.016 12.5)
-
Step 300
300
#D2BABB
oklch(81% 0.027 14.9)
-
Step 400
400
#BB9698
oklch(70.8% 0.044 14.6)
-
Step 500
500
#A97C7F
oklch(63.2% 0.056 14.3)
-
Step 600
600 (this color)
#99696D
oklch(57.2% 0.062 13.7)
-
Step 700
700
#7E5357
oklch(49.1% 0.058 13.3)
-
Step 800
800
#674447
oklch(42.7% 0.049 13.7)
-
Step 900
900
#543A3C
oklch(37.9% 0.037 13.9)
-
Step 950
950
#312223
oklch(27.1% 0.023 14.3)
#99696D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #71706D | 0.067 |
| Deuteranopia (no green cones) | #7D796C | 0.062 |
| Tritanopia (no blue cones) | #A2656B | 0.017 |
| Achromatopsia (no color) | #767676 | 0.062 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #99696D
#99696D
oklch(57.2% 0.062 13.7)
- #498482
#498482
oklch(57.3% 0.062 192.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #99696D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Reddish Grey #997570 ΔE 0.032
- Purple Grey #866F85 ΔE 0.045
- Mauve #AE7181 ΔE 0.051
- Pinkish Brown #B17261 ΔE 0.056
- Grey Purple #826D8C ΔE 0.057
- Dusky Purple #895B7B ΔE 0.059
- Dusky Rose #BA6873 ΔE 0.060
- Earth #A2653E ΔE 0.061
Use #99696D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.