#9940B8

Closest named color: Purply (#983FB2). oklch(54.2% 0.192 316.2), rgb(153, 64, 184).

Aa

White text reads best on this color (5.55:1).

About this color

#9940B8 is a medium-dark, vivid purple. In OKLCH its lightness is 54%, its chroma 0.192 and its hue 316°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purply (#983FB2), ΔE 0.009 away. White text reads best on it, at 5.55:1.

Hue familyPurples
Lightnessmedium-dark (54%)
Chromavivid (0.192)
Temperaturein between
Nearest namePurply (#983FB2)
Black text3.77:1
White text5.55:1

Values

HEX#9940B8
RGBrgb(153, 64, 184)
HSLhsl(285, 48%, 49%)
OKLCHoklch(54.2% 0.192 316.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #9940B8 5.55:1 AA Lc -82.4 Fine for body text
Black text on #9940B8 3.77:1 AA large text Lc 27.0 Dividers and decoration only
#9940B8 text on white 5.55:1 AA Lc 77.0 Fine for body text
#9940B8 text on black 3.77:1 AA large text Lc -24.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F9F3FB

    oklch(97.1% 0.012 317.7)

  2. Step 100

    100

    #F1E5F5

    oklch(93.6% 0.025 317.7)

  3. Step 200

    200

    #E6D0EF

    oklch(88.5% 0.048 316.2)

  4. Step 300

    300

    #D7B0E6

    oklch(80.9% 0.086 316.5)

  5. Step 400

    400

    #C284DA

    oklch(70.7% 0.138 316.2)

  6. Step 500

    500

    #B262D0

    oklch(63.1% 0.176 316)

  7. Step 600

    600 (this color)

    #9940B8

    oklch(54.2% 0.192 316.2)

  8. Step 700

    700

    #8635A3

    oklch(49.1% 0.179 315.8)

  9. Step 800

    800

    #6D2D84

    oklch(42.6% 0.148 316)

  10. Step 900

    900

    #592A6A

    oklch(37.8% 0.115 316.2)

  11. Step 950

    950

    #34193E

    oklch(27% 0.074 316.2)

Export this scale for Tailwind in the Tailwind colors tool

#9940B8 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0E63BC0.184
Deuteranopia (no green cones)#406BB50.160
Tritanopia (no blue cones)#9756760.124
Achromatopsia (no color)#6868680.193

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #9940B8

    #9940B8

    oklch(54.2% 0.192 316.2)

  • #3D8300

    #3D8300

    oklch(54.3% 0.162 136.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #9940B8

    #9940B8

    oklch(54.2% 0.192 316.2)

  • #6B54D7

    #6B54D7

    oklch(54.2% 0.192 286.1)

  • #B72F86

    #B72F86

    oklch(54.2% 0.191 346.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #9940B8

    #9940B8

    oklch(54.2% 0.192 316.2)

  • #787300

    #787300

    oklch(54.2% 0.116 106.7)

  • #008360

    #008360

    oklch(54.1% 0.112 166.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #9940B8

    #9940B8

    oklch(54.2% 0.192 316.2)

  • #946400

    #946400

    oklch(54.1% 0.114 76)

  • #007F81

    #007F81

    oklch(54.1% 0.092 196.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #9940B8

    #9940B8

    oklch(54.2% 0.192 316.2)

  • #B34B00

    #B34B00

    oklch(54.2% 0.152 46.1)

  • #3D8300

    #3D8300

    oklch(54.3% 0.162 136.2)

  • #007B9D

    #007B9D

    oklch(54.3% 0.104 225.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #9940B8, closest first.

No curated palette has a color within ΔE 0.04 of #9940B8.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #9940B8 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.