#9940B3

Closest named color: Purply (#983FB2). oklch(53.9% 0.187 317.8), rgb(153, 64, 179).

Aa

White text reads best on this color (5.61:1).

About this color

#9940B3 is a medium-dark, vivid purple. In OKLCH its lightness is 54%, its chroma 0.187 and its hue 318°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purply (#983FB2), ΔE 0.003 away. White text reads best on it, at 5.61:1.

Hue familyPurples
Lightnessmedium-dark (54%)
Chromavivid (0.187)
Temperaturein between
Nearest namePurply (#983FB2)
Black text3.73:1
White text5.61:1

Values

HEX#9940B3
RGBrgb(153, 64, 179)
HSLhsl(286, 47%, 48%)
OKLCHoklch(53.9% 0.187 317.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #9940B3 5.61:1 AA Lc -82.7 Fine for body text
Black text on #9940B3 3.73:1 AA large text Lc 26.7 Dividers and decoration only
#9940B3 text on white 5.61:1 AA Lc 77.4 Fine for body text
#9940B3 text on black 3.73:1 AA large text Lc -24.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F9F3FA

    oklch(97.1% 0.011 321.3)

  2. Step 100

    100

    #F1E5F5

    oklch(93.6% 0.025 317.7)

  3. Step 200

    200

    #E6D0EE

    oklch(88.5% 0.047 317.1)

  4. Step 300

    300

    #D8B0E4

    oklch(80.9% 0.084 318.3)

  5. Step 400

    400

    #C384D7

    oklch(70.7% 0.135 317.8)

  6. Step 500

    500

    #B362CC

    oklch(63.1% 0.172 317.7)

  7. Step 600

    600 (this color)

    #9940B3

    oklch(53.9% 0.187 317.8)

  8. Step 700

    700

    #87369F

    oklch(49.1% 0.174 317.6)

  9. Step 800

    800

    #6E2E81

    oklch(42.7% 0.144 317.7)

  10. Step 900

    900

    #592A67

    oklch(37.6% 0.112 317.9)

  11. Step 950

    950

    #34193D

    oklch(26.9% 0.072 317.1)

Export this scale for Tailwind in the Tailwind colors tool

#9940B3 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#1A62B60.181
Deuteranopia (no green cones)#446AB00.156
Tritanopia (no blue cones)#9854740.118
Achromatopsia (no color)#6767670.189

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #9940B3

    #9940B3

    oklch(53.9% 0.187 317.8)

  • #358300

    #358300

    oklch(53.9% 0.166 137.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #9940B3

    #9940B3

    oklch(53.9% 0.187 317.8)

  • #6D53D2

    #6D53D2

    oklch(53.8% 0.187 287.8)

  • #B63081

    #B63081

    oklch(54% 0.187 348.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #9940B3

    #9940B3

    oklch(53.9% 0.187 317.8)

  • #767200

    #767200

    oklch(53.8% 0.116 107.3)

  • #008262

    #008262

    oklch(53.9% 0.109 168)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #9940B3

    #9940B3

    oklch(53.9% 0.187 317.8)

  • #926400

    #926400

    oklch(53.8% 0.112 77.3)

  • #007E81

    #007E81

    oklch(53.8% 0.092 197.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #9940B3

    #9940B3

    oklch(53.9% 0.187 317.8)

  • #B04D00

    #B04D00

    oklch(54% 0.147 47.8)

  • #358300

    #358300

    oklch(53.9% 0.166 137.7)

  • #00799E

    #00799E

    oklch(53.8% 0.105 228.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #9940B3, closest first.

No curated palette has a color within ΔE 0.04 of #9940B3.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #9940B3 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.