#9940AE
Closest named color: Purply (#983FB2). oklch(53.6% 0.182 319.5), rgb(153, 64, 174).
Aa
White text reads best on this color (5.67:1).
About this color
#9940AE is a medium-dark, vivid purple. In OKLCH its lightness is 54%, its chroma 0.182 and its hue 320°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purply (#983FB2), ΔE 0.007 away. White text reads best on it, at 5.67:1.
| Hue family | Purples |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.182) |
| Temperature | in between |
| Nearest name | Purply (#983FB2) |
| Black text | 3.69:1 |
| White text | 5.67:1 |
Values
| HEX | #9940AE |
| RGB | rgb(153, 64, 174) |
| HSL | hsl(289, 46%, 47%) |
| OKLCH | oklch(53.6% 0.182 319.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #9940AE | 5.67:1 | AA | Lc -83.0 | Fine for body text |
| Black text on #9940AE | 3.69:1 | AA large text | Lc 26.4 | Dividers and decoration only |
| #9940AE text on white | 5.67:1 | AA | Lc 77.7 | Fine for body text |
| #9940AE text on black | 3.69:1 | AA large text | Lc -24.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F9F3FA
oklch(97.1% 0.011 321.3)
-
Step 100
100
#F1E5F4
oklch(93.6% 0.024 319.5)
-
Step 200
200
#E7D0EC
oklch(88.5% 0.045 320.2)
-
Step 300
300
#D8B0E2
oklch(80.9% 0.081 319.5)
-
Step 400
400
#C485D4
oklch(70.8% 0.131 319.3)
-
Step 500
500
#B463C8
oklch(63.1% 0.167 319.4)
-
Step 600
600 (this color)
#9940AE
oklch(53.6% 0.182 319.5)
-
Step 700
700
#88379B
oklch(49.1% 0.169 319.5)
-
Step 800
800
#6F2F7E
oklch(42.8% 0.14 319.6)
-
Step 900
900
#5A2B65
oklch(37.8% 0.108 319.7)
-
Step 950
950
#351A3B
oklch(27.1% 0.068 320.1)
#9940AE with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2261B1 | 0.178 |
| Deuteranopia (no green cones) | #486AAB | 0.154 |
| Tritanopia (no blue cones) | #995271 | 0.113 |
| Achromatopsia (no color) | #676767 | 0.183 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #9940AE
#9940AE
oklch(53.6% 0.182 319.5)
- #2A8300
#2A8300
oklch(53.6% 0.17 139.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #9940AE, closest first.
No curated palette has a color within ΔE 0.04 of #9940AE.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purply #983FB2 ΔE 0.007
- Dark Orchid #9932CC ΔE 0.054
- Warm Purple #952E8F ΔE 0.055
- Deep Lavender #8D5EB7 ΔE 0.065
- Amethyst #9B5FC0 ΔE 0.067
- Light Eggplant #894585 ΔE 0.073
- Dark Violet #9400D3 ΔE 0.089
- Purpley Pink #C83CB9 ΔE 0.091
Use #9940AE in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.