#99347C

Closest named color: Warm Purple (#952E8F). oklch(49.5% 0.157 340.9), rgb(153, 52, 124).

Aa

White text reads best on this color (6.69:1).

About this color

#99347C is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.157 and its hue 341°. Its hue sits on the warm side of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.037 away. White text reads best on it, at 6.69:1.

Hue familyPurples
Lightnessmedium-dark (50%)
Chromavivid (0.157)
Temperaturewarm
Nearest nameWarm Purple (#952E8F)
Black text3.13:1
White text6.69:1

Values

HEX#99347C
RGBrgb(153, 52, 124)
HSLhsl(317, 49%, 40%)
OKLCHoklch(49.5% 0.157 340.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #99347C 6.69:1 AA Lc -87.3 Fine for body text
Black text on #99347C 3.13:1 AA large text Lc 21.8 Dividers and decoration only
#99347C text on white 6.69:1 AA Lc 82.2 Fine for body text
#99347C text on black 3.13:1 AA large text Lc -19.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FBF3F7

    oklch(97.1% 0.01 345.4)

  2. Step 100

    100

    #F5E4EE

    oklch(93.5% 0.023 341.3)

  3. Step 200

    200

    #EECFE1

    oklch(88.6% 0.042 342.2)

  4. Step 300

    300

    #E3AECF

    oklch(80.9% 0.075 341.1)

  5. Step 400

    400

    #D381B7

    oklch(70.6% 0.121 340.9)

  6. Step 500

    500

    #C65FA5

    oklch(63.2% 0.155 341.2)

  7. Step 600

    600

    #B14290

    oklch(55.6% 0.169 341.2)

  8. Step 700

    700 (this color)

    #99347C

    oklch(49.5% 0.157 340.9)

  9. Step 800

    800

    #7B2B64

    oklch(42.6% 0.13 340.7)

  10. Step 900

    900

    #642851

    oklch(37.7% 0.102 341.5)

  11. Step 950

    950

    #3B1830

    oklch(27% 0.065 340.8)

Export this scale for Tailwind in the Tailwind colors tool

#99347C with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3B527E0.170
Deuteranopia (no green cones)#59627A0.150
Tritanopia (no blue cones)#A236530.071
Achromatopsia (no color)#5C5C5C0.159

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #99347C

    #99347C

    oklch(49.5% 0.157 340.9)

  • #00754D

    #00754D

    oklch(49.7% 0.111 160.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #99347C

    #99347C

    oklch(49.5% 0.157 340.9)

  • #7E41A2

    #7E41A2

    oklch(49.5% 0.157 311)

  • #A72E4B

    #A72E4B

    oklch(49.4% 0.157 11.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #99347C

    #99347C

    oklch(49.5% 0.157 340.9)

  • #457000

    #457000

    oklch(49.4% 0.135 131)

  • #00716D

    #00716D

    oklch(49.5% 0.085 190.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #99347C

    #99347C

    oklch(49.5% 0.157 340.9)

  • #6F6300

    #6F6300

    oklch(49.6% 0.103 101.1)

  • #006D86

    #006D86

    oklch(49.5% 0.091 221)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #99347C

    #99347C

    oklch(49.5% 0.157 340.9)

  • #875600

    #875600

    oklch(49.6% 0.106 71.5)

  • #00754D

    #00754D

    oklch(49.7% 0.111 160.9)

  • #0063B0

    #0063B0

    oklch(49.5% 0.145 251.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #99347C, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #99347C in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.