#99040A
Closest named color: Blood Red (#980002). oklch(43.1% 0.174 27.9), rgb(153, 4, 10).
Aa
White text reads best on this color (8.83:1).
About this color
#99040A is a dark, vivid red. In OKLCH its lightness is 43%, its chroma 0.174 and its hue 28°. Its hue sits on the warm side of the wheel. The nearest named color is Blood Red (#980002), ΔE 0.005 away. White text reads best on it, at 8.83:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | vivid (0.174) |
| Temperature | warm |
| Nearest name | Blood Red (#980002) |
| Black text | 2.37:1 |
| White text | 8.83:1 |
Values
| HEX | #99040A |
| RGB | rgb(153, 4, 10) |
| HSL | hsl(358, 95%, 31%) |
| OKLCH | oklch(43.1% 0.174 27.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #99040A | 8.83:1 | AAA | Lc -92.5 | Preferred for body text |
| Black text on #99040A | 2.37:1 | Fails | Lc 16.2 | Dividers and decoration only |
| #99040A text on white | 8.83:1 | AAA | Lc 87.8 | Fine for body text |
| #99040A text on black | 2.37:1 | Fails | Lc -14.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FFF2F0
oklch(97.1% 0.014 28)
-
Step 100
100
#FDE3DF
oklch(93.6% 0.029 28.1)
-
Step 200
200
#FCCCC5
oklch(88.5% 0.056 27.9)
-
Step 300
300
#FBA79C
oklch(80.8% 0.101 27.7)
-
Step 400
400
#F57365
oklch(70.7% 0.162 28.1)
-
Step 500
500
#ED433A
oklch(63.1% 0.208 27.8)
-
Step 600
600
#D80411
oklch(55.5% 0.226 27.9)
-
Step 700
700
#B8000B
oklch(49.2% 0.201 28)
-
Step 800
800 (this color)
#99040A
oklch(43.1% 0.174 27.9)
-
Step 900
900
#7A1512
oklch(37.8% 0.136 27.9)
-
Step 950
950
#48100C
oklch(27.1% 0.086 28.3)
#99040A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3F3706 | 0.191 |
| Deuteranopia (no green cones) | #605500 | 0.172 |
| Tritanopia (no blue cones) | #A9000B | 0.034 |
| Achromatopsia (no color) | #4A4A4A | 0.175 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #99040A
#99040A
oklch(43.1% 0.174 27.9)
- #005B65
#005B65
oklch(43.1% 0.074 207.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #99040A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Blood Red #980002 ΔE 0.005
- Deep Red #9A0200 ΔE 0.005
- Carmine #9D0216 ΔE 0.012
- Brick Red #8F1402 ΔE 0.023
- Auburn #9B2226 ΔE 0.031
- Dark Red #8B0000 ΔE 0.033
- Burnt Red #9F2305 ΔE 0.035
- Brown Red #922B05 ΔE 0.041
Use #99040A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.