#981D7D
Closest named color: Warm Purple (#952E8F). oklch(47.3% 0.184 339), rgb(152, 29, 125).
Aa
White text reads best on this color (7.48:1).
About this color
#981D7D is a medium-dark, vivid purple. In OKLCH its lightness is 47%, its chroma 0.184 and its hue 339°. Its hue sits on the warm side of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.034 away. White text reads best on it, at 7.48:1.
| Hue family | Purples |
| Lightness | medium-dark (47%) |
| Chroma | vivid (0.184) |
| Temperature | warm |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 2.80:1 |
| White text | 7.48:1 |
Values
| HEX | #981D7D |
| RGB | rgb(152, 29, 125) |
| HSL | hsl(313, 68%, 35%) |
| OKLCH | oklch(47.3% 0.184 339) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #981D7D | 7.48:1 | AAA | Lc -89.5 | Fine for body text |
| Black text on #981D7D | 2.80:1 | Fails | Lc 19.4 | Dividers and decoration only |
| #981D7D text on white | 7.48:1 | AAA | Lc 84.6 | Fine for body text |
| #981D7D text on black | 2.80:1 | Fails | Lc -17.4 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FBF2F8
oklch(97% 0.012 337.5)
-
Step 100
100
#F6E4F0
oklch(93.7% 0.025 337.8)
-
Step 200
200
#F0CDE4
oklch(88.5% 0.049 338.8)
-
Step 300
300
#E8AAD4
oklch(80.9% 0.09 338.9)
-
Step 400
400
#D97BBE
oklch(70.7% 0.142 338.8)
-
Step 500
500
#CD55AD
oklch(63.2% 0.182 339.2)
-
Step 600
600
#B83499
oklch(55.7% 0.198 339)
-
Step 700
700 (this color)
#981D7D
oklch(47.3% 0.184 339)
-
Step 800
800
#80216A
oklch(42.7% 0.152 338.8)
-
Step 900
900
#682256
oklch(37.8% 0.119 339.3)
-
Step 950
950
#3D1532
oklch(27% 0.075 339.5)
#981D7D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #25497F | 0.206 |
| Deuteranopia (no green cones) | #4F5C7A | 0.176 |
| Tritanopia (no blue cones) | #A1234C | 0.087 |
| Achromatopsia (no color) | #555555 | 0.186 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #981D7D
#981D7D
oklch(47.3% 0.184 339)
- #006E45
#006E45
oklch(47.5% 0.109 159.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #981D7D, closest first.
No curated palette has a color within ΔE 0.04 of #981D7D.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.034
- Red Violet #9E0168 ΔE 0.038
- Dark Magenta #8B008B ΔE 0.049
- Deep Magenta #A0025C ΔE 0.056
- Dark Fuchsia #9D0759 ΔE 0.059
- Purple #800080 ΔE 0.064
- Light Eggplant #894585 ΔE 0.069
- Violet Red #A50055 ΔE 0.070
Use #981D7D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.