#981D77
Closest named color: Red Violet (#9E0168). oklch(47% 0.181 341.7), rgb(152, 29, 119).
Aa
White text reads best on this color (7.56:1).
About this color
#981D77 is a medium-dark, vivid purple. In OKLCH its lightness is 47%, its chroma 0.181 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Red Violet (#9E0168), ΔE 0.030 away. White text reads best on it, at 7.56:1.
| Hue family | Purples |
| Lightness | medium-dark (47%) |
| Chroma | vivid (0.181) |
| Temperature | warm |
| Nearest name | Red Violet (#9E0168) |
| Black text | 2.77:1 |
| White text | 7.56:1 |
Values
| HEX | #981D77 |
| RGB | rgb(152, 29, 119) |
| HSL | hsl(316, 68%, 35%) |
| OKLCH | oklch(47% 0.181 341.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #981D77 | 7.56:1 | AAA | Lc -89.8 | Fine for body text |
| Black text on #981D77 | 2.77:1 | Fails | Lc 19.1 | Dividers and decoration only |
| #981D77 text on white | 7.56:1 | AAA | Lc 84.9 | Fine for body text |
| #981D77 text on black | 2.77:1 | Fails | Lc -17.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FBF2F8
oklch(97% 0.012 337.5)
-
Step 100
100
#F7E4EF
oklch(93.7% 0.025 341.8)
-
Step 200
200
#F1CDE2
oklch(88.5% 0.049 342.3)
-
Step 300
300
#E8ABD1
oklch(80.9% 0.086 341.4)
-
Step 400
400
#DA7BB9
oklch(70.6% 0.139 341.7)
-
Step 500
500
#CE55A8
oklch(63.1% 0.179 341.6)
-
Step 600
600
#B93493
oklch(55.6% 0.195 341.7)
-
Step 700
700 (this color)
#981D77
oklch(47% 0.181 341.7)
-
Step 800
800
#812266
oklch(42.7% 0.149 341.5)
-
Step 900
900
#682253
oklch(37.7% 0.117 341.5)
-
Step 950
950
#3D1531
oklch(26.9% 0.074 340.7)
#981D77 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2A4879 | 0.201 |
| Deuteranopia (no green cones) | #525B74 | 0.173 |
| Tritanopia (no blue cones) | #A21F49 | 0.081 |
| Achromatopsia (no color) | #545454 | 0.182 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #981D77
#981D77
oklch(47% 0.181 341.7)
- #006C48
#006C48
oklch(46.9% 0.103 161.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #981D77, closest first.
No curated palette has a color within ΔE 0.04 of #981D77.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Violet #9E0168 ΔE 0.030
- Warm Purple #952E8F ΔE 0.042
- Deep Magenta #A0025C ΔE 0.047
- Dark Fuchsia #9D0759 ΔE 0.049
- Dark Magenta #8B008B ΔE 0.056
- Violet Red #A50055 ΔE 0.061
- Mulberry #920A4E ΔE 0.066
- Purple #800080 ΔE 0.067
Use #981D77 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.