#98040E
Closest named color: Blood Red (#980002). oklch(42.9% 0.173 27.1), rgb(152, 4, 14).
Aa
White text reads best on this color (8.90:1).
About this color
#98040E is a dark, vivid red. In OKLCH its lightness is 43%, its chroma 0.173 and its hue 27°. Its hue sits on the warm side of the wheel. The nearest named color is Blood Red (#980002), ΔE 0.006 away. White text reads best on it, at 8.90:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | vivid (0.173) |
| Temperature | warm |
| Nearest name | Blood Red (#980002) |
| Black text | 2.35:1 |
| White text | 8.90:1 |
Values
| HEX | #98040E |
| RGB | rgb(152, 4, 14) |
| HSL | hsl(356, 95%, 31%) |
| OKLCH | oklch(42.9% 0.173 27.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #98040E | 8.90:1 | AAA | Lc -92.7 | Preferred for body text |
| Black text on #98040E | 2.35:1 | Fails | Lc 16.0 | Dividers and decoration only |
| #98040E text on white | 8.90:1 | AAA | Lc 88.0 | Fine for body text |
| #98040E text on black | 2.35:1 | Fails | Lc -14.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FFF2F1
oklch(97.1% 0.014 22.8)
-
Step 100
100
#FDE3DF
oklch(93.6% 0.029 28.1)
-
Step 200
200
#FCCCC5
oklch(88.5% 0.056 27.9)
-
Step 300
300
#FBA79D
oklch(80.8% 0.101 27)
-
Step 400
400
#F57367
oklch(70.7% 0.162 27.3)
-
Step 500
500
#EC443D
oklch(63.1% 0.206 27.2)
-
Step 600
600
#D80718
oklch(55.7% 0.225 27.2)
-
Step 700
700
#B70011
oklch(49% 0.2 27.1)
-
Step 800
800 (this color)
#98040E
oklch(42.9% 0.173 27.1)
-
Step 900
900
#791614
oklch(37.7% 0.134 27.3)
-
Step 950
950
#48100D
oklch(27.1% 0.086 27.4)
#98040E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3E360B | 0.190 |
| Deuteranopia (no green cones) | #5F5402 | 0.171 |
| Tritanopia (no blue cones) | #A8000C | 0.034 |
| Achromatopsia (no color) | #4A4A4A | 0.174 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #98040E
#98040E
oklch(42.9% 0.173 27.1)
- #005B64
#005B64
oklch(43% 0.074 206.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #98040E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Blood Red #980002 ΔE 0.006
- Deep Red #9A0200 ΔE 0.008
- Carmine #9D0216 ΔE 0.012
- Brick Red #8F1402 ΔE 0.022
- Auburn #9B2226 ΔE 0.031
- Dark Red #8B0000 ΔE 0.031
- Burnt Red #9F2305 ΔE 0.037
- Brown Red #922B05 ΔE 0.042
Use #98040E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.