#973771
Closest named color: Light Eggplant (#894585). oklch(49.1% 0.144 346.4), rgb(151, 55, 113).
Aa
White text reads best on this color (6.77:1).
About this color
#973771 is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.144 and its hue 346°. Its hue sits on the warm side of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.044 away. White text reads best on it, at 6.77:1.
| Hue family | Reds |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.144) |
| Temperature | warm |
| Nearest name | Light Eggplant (#894585) |
| Black text | 3.10:1 |
| White text | 6.77:1 |
Values
| HEX | #973771 |
| RGB | rgb(151, 55, 113) |
| HSL | hsl(324, 47%, 40%) |
| OKLCH | oklch(49.1% 0.144 346.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #973771 | 6.77:1 | AA | Lc -87.7 | Fine for body text |
| Black text on #973771 | 3.10:1 | AA large text | Lc 21.4 | Dividers and decoration only |
| #973771 text on white | 6.77:1 | AA | Lc 82.6 | Fine for body text |
| #973771 text on black | 3.10:1 | AA large text | Lc -19.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E5EC
oklch(93.7% 0.02 349.1)
-
Step 200
200
#EDCFDE
oklch(88.4% 0.039 346.3)
-
Step 300
300
#E3AFCA
oklch(80.9% 0.07 346.2)
-
Step 400
400
#D383AF
oklch(70.7% 0.112 346.2)
-
Step 500
500
#C5629B
oklch(63.1% 0.142 346.3)
-
Step 600
600
#B04686
oklch(55.6% 0.155 346.1)
-
Step 700
700 (this color)
#973771
oklch(49.1% 0.144 346.4)
-
Step 800
800
#7B2E5C
oklch(42.7% 0.12 346.5)
-
Step 900
900
#632A4B
oklch(37.6% 0.093 346.7)
-
Step 950
950
#3A192C
oklch(26.9% 0.059 346.2)
#973771 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #415173 | 0.158 |
| Deuteranopia (no green cones) | #5D616F | 0.139 |
| Tritanopia (no blue cones) | #A1354F | 0.058 |
| Achromatopsia (no color) | #5B5B5B | 0.145 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #973771
#973771
oklch(49.1% 0.144 346.4)
- #007254
#007254
oklch(49% 0.101 166.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #973771, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.044
- Warm Purple #952E8F ΔE 0.056
- Red Violet #9E0168 ΔE 0.057
- Deep Magenta #A0025C ΔE 0.059
- Dark Fuchsia #9D0759 ΔE 0.059
- Light Burgundy #A8415B ΔE 0.061
- Dark Mauve #874C62 ΔE 0.063
- Violet Red #A50055 ΔE 0.065
Use #973771 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.