#97349A
Closest named color: Warm Purple (#952E8F). oklch(50.8% 0.18 326.6), rgb(151, 52, 154).
Aa
White text reads best on this color (6.41:1).
About this color
#97349A is a medium-dark, vivid purple. In OKLCH its lightness is 51%, its chroma 0.180 and its hue 327°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.019 away. White text reads best on it, at 6.41:1.
| Hue family | Purples |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.180) |
| Temperature | in between |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.27:1 |
| White text | 6.41:1 |
Values
| HEX | #97349A |
| RGB | rgb(151, 52, 154) |
| HSL | hsl(298, 50%, 40%) |
| OKLCH | oklch(50.8% 0.18 326.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #97349A | 6.41:1 | AA | Lc -86.2 | Fine for body text |
| Black text on #97349A | 3.27:1 | AA large text | Lc 23.0 | Dividers and decoration only |
| #97349A text on white | 6.41:1 | AA | Lc 81.0 | Fine for body text |
| #97349A text on black | 3.27:1 | AA large text | Lc -20.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FAF3FA
oklch(97.2% 0.012 325.7)
-
Step 100
100
#F3E4F3
oklch(93.5% 0.026 325.8)
-
Step 200
200
#EBCFEA
oklch(88.6% 0.047 327.1)
-
Step 300
300
#DFADDE
oklch(80.8% 0.087 327)
-
Step 400
400
#CD80CE
oklch(70.7% 0.139 326.5)
-
Step 500
500
#BF5CC1
oklch(63.1% 0.178 326.7)
-
Step 600
600
#AA3EAD
oklch(55.6% 0.192 326.7)
-
Step 700
700 (this color)
#97349A
oklch(50.8% 0.18 326.6)
-
Step 800
800
#762879
oklch(42.6% 0.149 326.3)
-
Step 900
900
#602661
oklch(37.7% 0.116 326.9)
-
Step 950
950
#381739
oklch(26.9% 0.074 326.3)
#97349A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #23579D | 0.186 |
| Deuteranopia (no green cones) | #4B6397 | 0.159 |
| Tritanopia (no blue cones) | #9B4362 | 0.103 |
| Achromatopsia (no color) | #5F5F5F | 0.181 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #97349A
#97349A
oklch(50.8% 0.18 326.6)
- #007B28
#007B28
oklch(50.8% 0.153 146.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #97349A, closest first.
No curated palette has a color within ΔE 0.04 of #97349A.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.019
- Purply #983FB2 ΔE 0.040
- Light Eggplant #894585 ΔE 0.055
- Dark Magenta #8B008B ΔE 0.066
- Dark Orchid #9932CC ΔE 0.079
- Red Violet #9E0168 ΔE 0.088
- Purple #800080 ΔE 0.088
- Deep Lavender #8D5EB7 ΔE 0.092
Use #97349A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.