#97348B
Closest named color: Warm Purple (#952E8F). oklch(50% 0.167 332.9), rgb(151, 52, 139).
Aa
White text reads best on this color (6.60:1).
About this color
#97348B is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.167 and its hue 333°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.015 away. White text reads best on it, at 6.60:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.167) |
| Temperature | in between |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.17:1 |
| White text | 6.60:1 |
Values
| HEX | #97348B |
| RGB | rgb(151, 52, 139) |
| HSL | hsl(307, 49%, 40%) |
| OKLCH | oklch(50% 0.167 332.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #97348B | 6.60:1 | AA | Lc -86.9 | Fine for body text |
| Black text on #97348B | 3.17:1 | AA large text | Lc 22.2 | Dividers and decoration only |
| #97348B text on white | 6.60:1 | AA | Lc 81.9 | Fine for body text |
| #97348B text on black | 3.17:1 | AA large text | Lc -20.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F4E4F1
oklch(93.5% 0.024 331.9)
-
Step 200
200
#ECCFE6
oklch(88.5% 0.044 333)
-
Step 300
300
#E1AED7
oklch(81% 0.08 333.2)
-
Step 400
400
#D081C3
oklch(70.7% 0.129 333)
-
Step 500
500
#C25EB4
oklch(63.2% 0.165 332.9)
-
Step 600
600
#AD409F
oklch(55.5% 0.18 333.1)
-
Step 700
700 (this color)
#97348B
oklch(50% 0.167 332.9)
-
Step 800
800
#782A6F
oklch(42.6% 0.139 332.5)
-
Step 900
900
#61285A
oklch(37.7% 0.107 332.4)
-
Step 950
950
#391835
oklch(27% 0.068 332)
#97348B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #31548E | 0.176 |
| Deuteranopia (no green cones) | #526288 | 0.153 |
| Tritanopia (no blue cones) | #9E3C5B | 0.086 |
| Achromatopsia (no color) | #5D5D5D | 0.168 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #97348B
#97348B
oklch(50% 0.167 332.9)
- #00773D
#00773D
oklch(49.9% 0.129 152.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #97348B, closest first.
No curated palette has a color within ΔE 0.04 of #97348B.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.015
- Light Eggplant #894585 ΔE 0.043
- Purply #983FB2 ΔE 0.062
- Dark Magenta #8B008B ΔE 0.067
- Red Violet #9E0168 ΔE 0.069
- Deep Magenta #A0025C ΔE 0.083
- Light Plum #9D5783 ΔE 0.083
- Purple #800080 ΔE 0.084
Use #97348B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.