#973014
Closest named color: Brown Red (#922B05). oklch(46% 0.143 35.4), rgb(151, 48, 20).
Aa
White text reads best on this color (7.63:1).
About this color
#973014 is a medium-dark, vivid red. In OKLCH its lightness is 46%, its chroma 0.143 and its hue 35°. Its hue sits on the warm side of the wheel. The nearest named color is Brown Red (#922B05), ΔE 0.016 away. White text reads best on it, at 7.63:1.
| Hue family | Reds |
| Lightness | medium-dark (46%) |
| Chroma | vivid (0.143) |
| Temperature | warm |
| Nearest name | Brown Red (#922B05) |
| Black text | 2.74:1 |
| White text | 7.63:1 |
Values
| HEX | #973014 |
| RGB | rgb(151, 48, 20) |
| HSL | hsl(13, 77%, 34%) |
| OKLCH | oklch(46% 0.143 35.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #973014 | 7.63:1 | AAA | Lc -90.4 | Preferred for body text |
| Black text on #973014 | 2.74:1 | Fails | Lc 18.5 | Dividers and decoration only |
| #973014 text on white | 7.63:1 | AAA | Lc 85.5 | Fine for body text |
| #973014 text on black | 2.74:1 | Fails | Lc -16.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF3F1
oklch(97.1% 0.01 32.5)
-
Step 100
100
#F7E6E1
oklch(93.7% 0.02 37)
-
Step 200
200
#F1D1C8
oklch(88.5% 0.038 36.2)
-
Step 300
300
#E9B1A2
oklch(80.8% 0.069 35.5)
-
Step 400
400
#DC8770
oklch(70.7% 0.11 35.9)
-
Step 500
500
#D0664A
oklch(63.1% 0.141 35.8)
-
Step 600
600
#BC4A2C
oklch(55.7% 0.154 35.7)
-
Step 700
700 (this color)
#973014
oklch(46% 0.143 35.4)
-
Step 800
800
#83311C
oklch(42.7% 0.118 35.4)
-
Step 900
900
#6A2C1C
oklch(37.7% 0.093 35.6)
-
Step 950
950
#3E1B11
oklch(27% 0.058 36.8)
#973014 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4E450F | 0.147 |
| Deuteranopia (no green cones) | #685C0E | 0.133 |
| Tritanopia (no blue cones) | #A70E2B | 0.056 |
| Achromatopsia (no color) | #535353 | 0.144 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #973014
#973014
oklch(46% 0.143 35.4)
- #006374
#006374
oklch(46% 0.081 214.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #973014, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brown Red #922B05 ΔE 0.016
- Burnt Red #9F2305 ΔE 0.021
- Brick #A03623 ΔE 0.026
- Red Brown #8B2E16 ΔE 0.026
- Rust Brown #8B3103 ΔE 0.027
- Russet #A13905 ΔE 0.031
- Auburn #9B2226 ΔE 0.032
- Brown #A52A2A ΔE 0.037
Use #973014 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.