#971D78
Closest named color: Red Violet (#9E0168). oklch(46.9% 0.181 340.9), rgb(151, 29, 120).
Aa
White text reads best on this color (7.60:1).
About this color
#971D78 is a medium-dark, vivid purple. In OKLCH its lightness is 47%, its chroma 0.181 and its hue 341°. Its hue sits on the warm side of the wheel. The nearest named color is Red Violet (#9E0168), ΔE 0.032 away. White text reads best on it, at 7.60:1.
| Hue family | Purples |
| Lightness | medium-dark (47%) |
| Chroma | vivid (0.181) |
| Temperature | warm |
| Nearest name | Red Violet (#9E0168) |
| Black text | 2.76:1 |
| White text | 7.60:1 |
Values
| HEX | #971D78 |
| RGB | rgb(151, 29, 120) |
| HSL | hsl(315, 68%, 35%) |
| OKLCH | oklch(46.9% 0.181 340.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #971D78 | 7.60:1 | AAA | Lc -89.9 | Fine for body text |
| Black text on #971D78 | 2.76:1 | Fails | Lc 19.0 | Dividers and decoration only |
| #971D78 text on white | 7.60:1 | AAA | Lc 85.0 | Fine for body text |
| #971D78 text on black | 2.76:1 | Fails | Lc -17.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FBF3F8
oklch(97.2% 0.011 339.3)
-
Step 100
100
#F6E4EF
oklch(93.6% 0.024 340.3)
-
Step 200
200
#F0CDE3
oklch(88.4% 0.049 340.1)
-
Step 300
300
#E8ABD2
oklch(81% 0.087 340.6)
-
Step 400
400
#DA7BBB
oklch(70.7% 0.141 340.6)
-
Step 500
500
#CD55A9
oklch(63% 0.179 340.9)
-
Step 600
600
#B83595
oklch(55.6% 0.194 340.6)
-
Step 700
700 (this color)
#971D78
oklch(46.9% 0.181 340.9)
-
Step 800
800
#812267
oklch(42.8% 0.15 341)
-
Step 900
900
#682254
oklch(37.7% 0.117 340.7)
-
Step 950
950
#3D1531
oklch(26.9% 0.074 340.7)
#971D78 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #28477A | 0.202 |
| Deuteranopia (no green cones) | #515B75 | 0.173 |
| Tritanopia (no blue cones) | #A12149 | 0.083 |
| Achromatopsia (no color) | #545454 | 0.182 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #971D78
#971D78
oklch(46.9% 0.181 340.9)
- #006C47
#006C47
oklch(46.9% 0.104 161.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #971D78, closest first.
No curated palette has a color within ΔE 0.04 of #971D78.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Violet #9E0168 ΔE 0.032
- Warm Purple #952E8F ΔE 0.040
- Deep Magenta #A0025C ΔE 0.049
- Dark Fuchsia #9D0759 ΔE 0.051
- Dark Magenta #8B008B ΔE 0.054
- Violet Red #A50055 ΔE 0.063
- Purple #800080 ΔE 0.064
- Mulberry #920A4E ΔE 0.068
Use #971D78 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.