#971310
Closest named color: Deep Red (#9A0200). oklch(43.4% 0.165 28.4), rgb(151, 19, 16).
Aa
White text reads best on this color (8.69:1).
About this color
#971310 is a dark, vivid red. In OKLCH its lightness is 43%, its chroma 0.165 and its hue 28°. Its hue sits on the warm side of the wheel. The nearest named color is Deep Red (#9A0200), ΔE 0.011 away. White text reads best on it, at 8.69:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | vivid (0.165) |
| Temperature | warm |
| Nearest name | Deep Red (#9A0200) |
| Black text | 2.41:1 |
| White text | 8.69:1 |
Values
| HEX | #971310 |
| RGB | rgb(151, 19, 16) |
| HSL | hsl(1, 81%, 33%) |
| OKLCH | oklch(43.4% 0.165 28.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #971310 | 8.69:1 | AAA | Lc -92.6 | Preferred for body text |
| Black text on #971310 | 2.41:1 | Fails | Lc 16.1 | Dividers and decoration only |
| #971310 text on white | 8.69:1 | AAA | Lc 87.9 | Fine for body text |
| #971310 text on black | 2.41:1 | Fails | Lc -14.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FEF2F1
oklch(97% 0.013 23.2)
-
Step 100
100
#FCE3DF
oklch(93.5% 0.028 28.5)
-
Step 200
200
#FBCDC5
oklch(88.6% 0.054 29.6)
-
Step 300
300
#F9A99D
oklch(80.9% 0.097 28.8)
-
Step 400
400
#F27668
oklch(70.8% 0.155 28.2)
-
Step 500
500
#E94A3D
oklch(63.2% 0.198 28.6)
-
Step 600
600
#D41C19
oklch(55.6% 0.215 28.4)
-
Step 700
700
#B70308
oklch(49.1% 0.2 28.5)
-
Step 800
800 (this color)
#971310
oklch(43.4% 0.165 28.4)
-
Step 900
900
#771A14
oklch(37.6% 0.128 28.6)
-
Step 950
950
#46120D
oklch(27% 0.081 29)
#971310 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #41390D | 0.180 |
| Deuteranopia (no green cones) | #605505 | 0.163 |
| Tritanopia (no blue cones) | #A70015 | 0.033 |
| Achromatopsia (no color) | #4B4B4B | 0.167 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #971310
#971310
oklch(43.4% 0.165 28.4)
- #005C66
#005C66
oklch(43.4% 0.075 207.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #971310, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Deep Red #9A0200 ΔE 0.011
- Blood Red #980002 ΔE 0.012
- Carmine #9D0216 ΔE 0.016
- Brick Red #8F1402 ΔE 0.019
- Auburn #9B2226 ΔE 0.025
- Burnt Red #9F2305 ΔE 0.030
- Brown Red #922B05 ΔE 0.033
- Dark Red #8B0000 ΔE 0.034
Use #971310 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.