#970AAB
Closest named color: Dark Magenta (#8B008B). oklch(49.1% 0.228 321.7), rgb(151, 10, 171).
Aa
White text reads best on this color (7.12:1).
About this color
#970AAB is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.228 and its hue 322°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Dark Magenta (#8B008B), ΔE 0.056 away. White text reads best on it, at 7.12:1.
| Hue family | Purples |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.228) |
| Temperature | in between |
| Nearest name | Dark Magenta (#8B008B) |
| Black text | 2.94:1 |
| White text | 7.12:1 |
Values
| HEX | #970AAB |
| RGB | rgb(151, 10, 171) |
| HSL | hsl(293, 89%, 35%) |
| OKLCH | oklch(49.1% 0.228 321.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #970AAB | 7.12:1 | AAA | Lc -87.7 | Fine for body text |
| Black text on #970AAB | 2.94:1 | Fails | Lc 21.4 | Dividers and decoration only |
| #970AAB text on white | 7.12:1 | AAA | Lc 82.7 | Fine for body text |
| #970AAB text on black | 2.94:1 | Fails | Lc -19.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FAF2FC
oklch(97% 0.016 319.4)
-
Step 100
100
#F4E3F7
oklch(93.5% 0.032 321.1)
-
Step 200
200
#EDCCF2
oklch(88.5% 0.062 321.8)
-
Step 300
300
#E2A9EB
oklch(80.9% 0.11 321.8)
-
Step 400
400
#D276E1
oklch(70.6% 0.177 321.8)
-
Step 500
500
#C54BD9
oklch(63.2% 0.226 321.7)
-
Step 600
600
#B020C6
oklch(55.6% 0.246 321.7)
-
Step 700
700 (this color)
#970AAB
oklch(49.1% 0.228 321.7)
-
Step 800
800
#7B128A
oklch(42.7% 0.189 322)
-
Step 900
900
#631B6F
oklch(37.7% 0.147 321.5)
-
Step 950
950
#3A1241
oklch(27% 0.093 321.4)
#970AAB with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #004FAF | 0.219 |
| Deuteranopia (no green cones) | #2A5CA8 | 0.206 |
| Tritanopia (no blue cones) | #983764 | 0.136 |
| Achromatopsia (no color) | #585858 | 0.231 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #970AAB
#970AAB
oklch(49.1% 0.228 321.7)
- #0F7600
#0F7600
oklch(49.2% 0.164 141.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #970AAB, closest first.
No curated palette has a color within ΔE 0.04 of #970AAB.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Magenta #8B008B ΔE 0.056
- Warm Purple #952E8F ΔE 0.060
- Purply #983FB2 ΔE 0.063
- Dark Orchid #9932CC ΔE 0.064
- Dark Violet #9400D3 ΔE 0.064
- Purple #800080 ΔE 0.082
- Grape #7209B7 ΔE 0.083
- Vibrant Purple #AD03DE ΔE 0.087
Use #970AAB in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.