#9694BC
Closest named color: Cool Gray (#8D99AE). oklch(68.2% 0.059 287), rgb(150, 148, 188).
Aa
Black text reads best on this color (7.25:1).
About this color
#9694BC is a medium-light, muted purple. In OKLCH its lightness is 68%, its chroma 0.059 and its hue 287°. Its hue sits on the cool side of the wheel. The nearest named color is Cool Gray (#8D99AE), ΔE 0.031 away. Black text reads best on it, at 7.25:1.
| Hue family | Purples |
| Lightness | medium-light (68%) |
| Chroma | muted (0.059) |
| Temperature | cool |
| Nearest name | Cool Gray (#8D99AE) |
| Black text | 7.25:1 |
| White text | 2.89:1 |
Values
| HEX | #9694BC |
| RGB | rgb(150, 148, 188) |
| HSL | hsl(243, 23%, 66%) |
| OKLCH | oklch(68.2% 0.059 287) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #9694BC | 2.89:1 | Fails | Lc -60.5 | Content text, not long reading |
| Black text on #9694BC | 7.25:1 | AAA | Lc 48.8 | Large or bold text, headings |
| #9694BC text on white | 2.89:1 | Fails | Lc 55.2 | Large or bold text, headings |
| #9694BC text on black | 7.25:1 | AAA | Lc -46.6 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#F5F5F9
oklch(97.1% 0.005 286.3)
-
Step 100
100
#E9E9F1
oklch(93.6% 0.011 286.2)
-
Step 200
200
#D8D7E6
oklch(88.4% 0.02 289)
-
Step 300
300
#BEBED8
oklch(81% 0.036 285.6)
-
Step 400
400 (this color)
#9694BC
oklch(68.2% 0.059 287)
-
Step 500
500
#8683B5
oklch(63.2% 0.075 286.8)
-
Step 600
600
#706CA1
oklch(55.7% 0.081 286.9)
-
Step 700
700
#5E5A8A
oklch(49.2% 0.076 287.1)
-
Step 800
800
#4D4A70
oklch(42.9% 0.062 287.1)
-
Step 900
900
#403E5A
oklch(37.8% 0.047 287.2)
-
Step 950
950
#252435
oklch(26.9% 0.031 286.8)
#9694BC with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #8A99BE | 0.020 |
| Deuteranopia (no green cones) | #8A97BB | 0.018 |
| Tritanopia (no blue cones) | #8E9BA2 | 0.051 |
| Achromatopsia (no color) | #989898 | 0.059 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #9694BC
#9694BC
oklch(68.2% 0.059 287)
- #9D9C72
#9D9C72
oklch(68.3% 0.058 106.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #9694BC, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Cool Gray #8D99AE ΔE 0.031
- Heather #A484AC ΔE 0.045
- Bluey Grey #89A0B0 ΔE 0.045
- Dusty Lavender #AC86A8 ΔE 0.048
- Bluegrey #85A3B2 ΔE 0.052
- Greyblue #77A1B5 ΔE 0.055
- Silver Lake Blue #778DA9 ΔE 0.056
- Cool Steel #97A7B3 ΔE 0.059
Use #9694BC in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.