#966474
Closest named color: Dusky Purple (#895B7B). oklch(56.1% 0.068 358.7), rgb(150, 100, 116).
Aa
White text reads best on this color (4.80:1).
About this color
#966474 is a medium-dark, muted red. In OKLCH its lightness is 56%, its chroma 0.068 and its hue 359°. Its hue sits on the warm side of the wheel. The nearest named color is Dusky Purple (#895B7B), ΔE 0.039 away. White text reads best on it, at 4.80:1.
| Hue family | Reds |
| Lightness | medium-dark (56%) |
| Chroma | muted (0.068) |
| Temperature | warm |
| Nearest name | Dusky Purple (#895B7B) |
| Black text | 4.37:1 |
| White text | 4.80:1 |
Values
| HEX | #966474 |
| RGB | rgb(150, 100, 116) |
| HSL | hsl(341, 20%, 49%) |
| OKLCH | oklch(56.1% 0.068 358.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #966474 | 4.80:1 | AA | Lc -78.7 | Fine for body text |
| Black text on #966474 | 4.37:1 | AA large text | Lc 30.9 | Non-text elements, placeholder text |
| #966474 text on white | 4.80:1 | AA | Lc 73.2 | Content text, not long reading |
| #966474 text on black | 4.37:1 | AA large text | Lc -28.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F8F4F5
oklch(97.1% 0.004 360)
-
Step 100
100
#EFE7EA
oklch(93.5% 0.01 352.4)
-
Step 200
200
#E3D5D9
oklch(88.5% 0.016 358.1)
-
Step 300
300
#D2B9C0
oklch(80.9% 0.03 359)
-
Step 400
400
#BB94A0
oklch(70.6% 0.049 358.1)
-
Step 500
500
#AA7A89
oklch(63.2% 0.063 358.6)
-
Step 600
600 (this color)
#966474
oklch(56.1% 0.068 358.7)
-
Step 700
700
#7E5160
oklch(49% 0.064 358.1)
-
Step 800
800
#67434E
oklch(42.7% 0.052 359.7)
-
Step 900
900
#543941
oklch(37.8% 0.04 359.8)
-
Step 950
950
#312126
oklch(26.9% 0.026 358.5)
#966474 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #6A6D75 | 0.074 |
| Deuteranopia (no green cones) | #767573 | 0.068 |
| Tritanopia (no blue cones) | #9E6169 | 0.020 |
| Achromatopsia (no color) | #727272 | 0.069 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #966474
#966474
oklch(56.1% 0.068 358.7)
- #448275
#448275
oklch(56.1% 0.068 178.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #966474, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dusky Purple #895B7B ΔE 0.039
- Purple Grey #866F85 ΔE 0.039
- Light Plum #9D5783 ΔE 0.047
- Grey Purple #826D8C ΔE 0.048
- Reddish Grey #997570 ΔE 0.050
- Dusty Purple #825F87 ΔE 0.051
- Dull Purple #84597E ΔE 0.052
- Faded Purple #916E99 ΔE 0.055
Use #966474 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.