#963774
Closest named color: Light Eggplant (#894585). oklch(49% 0.145 344.3), rgb(150, 55, 116).
Aa
White text reads best on this color (6.78:1).
About this color
#963774 is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.145 and its hue 344°. Its hue sits on the warm side of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.041 away. White text reads best on it, at 6.78:1.
| Hue family | Purples |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.145) |
| Temperature | warm |
| Nearest name | Light Eggplant (#894585) |
| Black text | 3.09:1 |
| White text | 6.78:1 |
Values
| HEX | #963774 |
| RGB | rgb(150, 55, 116) |
| HSL | hsl(321, 46%, 40%) |
| OKLCH | oklch(49% 0.145 344.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #963774 | 6.78:1 | AA | Lc -87.7 | Fine for body text |
| Black text on #963774 | 3.09:1 | AA large text | Lc 21.3 | Dividers and decoration only |
| #963774 text on white | 6.78:1 | AA | Lc 82.7 | Fine for body text |
| #963774 text on black | 3.09:1 | AA large text | Lc -19.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FAF3F7
oklch(97.1% 0.009 341.8)
-
Step 100
100
#F4E5ED
oklch(93.6% 0.019 344)
-
Step 200
200
#EDCFDF
oklch(88.4% 0.039 344.5)
-
Step 300
300
#E2AFCC
oklch(80.9% 0.07 343.7)
-
Step 400
400
#D283B1
oklch(70.6% 0.113 344.5)
-
Step 500
500
#C4629E
oklch(63.1% 0.144 344.4)
-
Step 600
600
#AF4689
oklch(55.5% 0.157 344.2)
-
Step 700
700 (this color)
#963774
oklch(49% 0.145 344.3)
-
Step 800
800
#7A2F5F
oklch(42.8% 0.12 344)
-
Step 900
900
#632A4D
oklch(37.7% 0.094 344.8)
-
Step 950
950
#3A192D
oklch(26.9% 0.06 344.6)
#963774 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #405176 | 0.157 |
| Deuteranopia (no green cones) | #5B6172 | 0.140 |
| Tritanopia (no blue cones) | #9F3650 | 0.061 |
| Achromatopsia (no color) | #5B5B5B | 0.146 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #963774
#963774
oklch(49% 0.145 344.3)
- #007351
#007351
oklch(49.2% 0.104 164.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #963774, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.041
- Warm Purple #952E8F ΔE 0.051
- Red Violet #9E0168 ΔE 0.057
- Deep Magenta #A0025C ΔE 0.061
- Dark Fuchsia #9D0759 ΔE 0.062
- Dark Mauve #874C62 ΔE 0.066
- Light Burgundy #A8415B ΔE 0.066
- Violet Red #A50055 ΔE 0.068
Use #963774 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.