#963491
Closest named color: Warm Purple (#952E8F). oklch(50.1% 0.171 329.9), rgb(150, 52, 145).
Aa
White text reads best on this color (6.56:1).
About this color
#963491 is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.171 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.011 away. White text reads best on it, at 6.56:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.171) |
| Temperature | in between |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.19:1 |
| White text | 6.56:1 |
Values
| HEX | #963491 |
| RGB | rgb(150, 52, 145) |
| HSL | hsl(303, 49%, 40%) |
| OKLCH | oklch(50.1% 0.171 329.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #963491 | 6.56:1 | AA | Lc -86.8 | Fine for body text |
| Black text on #963491 | 3.19:1 | AA large text | Lc 22.3 | Dividers and decoration only |
| #963491 text on white | 6.56:1 | AA | Lc 81.7 | Fine for body text |
| #963491 text on black | 3.19:1 | AA large text | Lc -20.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F4E4F2
oklch(93.6% 0.025 329.7)
-
Step 200
200
#EBCFE8
oklch(88.5% 0.045 329.4)
-
Step 300
300
#E0AEDA
oklch(81% 0.082 330.4)
-
Step 400
400
#CE81C8
oklch(70.7% 0.132 329.7)
-
Step 500
500
#C05DBA
oklch(63.1% 0.171 329.7)
-
Step 600
600
#AB40A6
oklch(55.6% 0.184 329.6)
-
Step 700
700 (this color)
#963491
oklch(50.1% 0.171 329.9)
-
Step 800
800
#772A73
oklch(42.7% 0.141 329.8)
-
Step 900
900
#60275D
oklch(37.6% 0.111 329.6)
-
Step 950
950
#391837
oklch(27.1% 0.071 329.6)
#963491 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2B5594 | 0.180 |
| Deuteranopia (no green cones) | #4E628E | 0.155 |
| Tritanopia (no blue cones) | #9B3F5E | 0.092 |
| Achromatopsia (no color) | #5D5D5D | 0.173 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #963491
#963491
oklch(50.1% 0.171 329.9)
- #007835
#007835
oklch(50.1% 0.138 150)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #963491, closest first.
No curated palette has a color within ΔE 0.04 of #963491.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.011
- Light Eggplant #894585 ΔE 0.046
- Purply #983FB2 ΔE 0.053
- Dark Magenta #8B008B ΔE 0.064
- Red Violet #9E0168 ΔE 0.077
- Purple #800080 ΔE 0.083
- Light Plum #9D5783 ΔE 0.087
- Deep Magenta #A0025C ΔE 0.091
Use #963491 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.