#96291D
Closest named color: Auburn (#9B2226). oklch(45.1% 0.147 30), rgb(150, 41, 29).
Aa
White text reads best on this color (7.97:1).
About this color
#96291D is a medium-dark, vivid red. In OKLCH its lightness is 45%, its chroma 0.147 and its hue 30°. Its hue sits on the warm side of the wheel. The nearest named color is Auburn (#9B2226), ΔE 0.018 away. White text reads best on it, at 7.97:1.
| Hue family | Reds |
| Lightness | medium-dark (45%) |
| Chroma | vivid (0.147) |
| Temperature | warm |
| Nearest name | Auburn (#9B2226) |
| Black text | 2.63:1 |
| White text | 7.97:1 |
Values
| HEX | #96291D |
| RGB | rgb(150, 41, 29) |
| HSL | hsl(6, 68%, 35%) |
| OKLCH | oklch(45.1% 0.147 30) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #96291D | 7.97:1 | AAA | Lc -91.3 | Preferred for body text |
| Black text on #96291D | 2.63:1 | Fails | Lc 17.5 | Dividers and decoration only |
| #96291D text on white | 7.97:1 | AAA | Lc 86.5 | Fine for body text |
| #96291D text on black | 2.63:1 | Fails | Lc -15.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FDF3F1
oklch(97.1% 0.011 31.1)
-
Step 100
100
#FAE4E0
oklch(93.6% 0.025 29.9)
-
Step 200
200
#F7CEC7
oklch(88.5% 0.048 29.4)
-
Step 300
300
#F3ACA0
oklch(80.9% 0.086 29.8)
-
Step 400
400
#E97D6C
oklch(70.7% 0.137 30.2)
-
Step 500
500
#DF5644
oklch(63.1% 0.175 30.2)
-
Step 600
600
#CB3324
oklch(55.6% 0.191 29.9)
-
Step 700
700
#AF2316
oklch(49.1% 0.178 30)
-
Step 800
800 (this color)
#96291D
oklch(45.1% 0.147 30)
-
Step 900
900
#722219
oklch(37.6% 0.114 29.8)
-
Step 950
950
#43150F
oklch(26.9% 0.073 30)
#96291D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #49411B | 0.156 |
| Deuteranopia (no green cones) | #645918 | 0.141 |
| Tritanopia (no blue cones) | #A60027 | 0.047 |
| Achromatopsia (no color) | #515151 | 0.148 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #96291D
#96291D
oklch(45.1% 0.147 30)
- #00616D
#00616D
oklch(45.1% 0.078 209.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #96291D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Auburn #9B2226 ΔE 0.018
- Brown Red #922B05 ΔE 0.019
- Burnt Red #9F2305 ΔE 0.021
- Red Brown #8B2E16 ΔE 0.025
- Rust Brown #8B3103 ΔE 0.033
- Brick #A03623 ΔE 0.034
- Brown #A52A2A ΔE 0.035
- Deep Red #9A0200 ΔE 0.035
Use #96291D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.