#953743
Closest named color: Auburn (#9B2226). oklch(47.2% 0.126 15.7), rgb(149, 55, 67).
Aa
White text reads best on this color (7.22:1).
About this color
#953743 is a medium-dark, moderately saturated red. In OKLCH its lightness is 47%, its chroma 0.126 and its hue 16°. Its hue sits on the warm side of the wheel. The nearest named color is Auburn (#9B2226), ΔE 0.041 away. White text reads best on it, at 7.22:1.
| Hue family | Reds |
| Lightness | medium-dark (47%) |
| Chroma | moderately saturated (0.126) |
| Temperature | warm |
| Nearest name | Auburn (#9B2226) |
| Black text | 2.90:1 |
| White text | 7.22:1 |
Values
| HEX | #953743 |
| RGB | rgb(149, 55, 67) |
| HSL | hsl(352, 46%, 40%) |
| OKLCH | oklch(47.2% 0.126 15.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #953743 | 7.22:1 | AAA | Lc -89.3 | Fine for body text |
| Black text on #953743 | 2.90:1 | Fails | Lc 19.7 | Dividers and decoration only |
| #953743 text on white | 7.22:1 | AAA | Lc 84.4 | Fine for body text |
| #953743 text on black | 2.90:1 | Fails | Lc -17.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FBF3F3
oklch(97% 0.009 17.3)
-
Step 100
100
#F6E5E6
oklch(93.6% 0.019 13.4)
-
Step 200
200
#EFD1D2
oklch(88.6% 0.034 15.5)
-
Step 300
300
#E5B1B3
oklch(80.8% 0.061 15.9)
-
Step 400
400
#D6878C
oklch(70.6% 0.097 15.7)
-
Step 500
500
#C96770
oklch(63.1% 0.124 15.5)
-
Step 600
600
#B54C58
oklch(55.6% 0.137 15.7)
-
Step 700
700 (this color)
#953743
oklch(47.2% 0.126 15.7)
-
Step 800
800
#7E333B
oklch(42.7% 0.104 16.1)
-
Step 900
900
#662D33
oklch(37.7% 0.082 15.3)
-
Step 950
950
#3C1B1E
oklch(27% 0.052 15.4)
#953743 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4D4B43 | 0.139 |
| Deuteranopia (no green cones) | #655E41 | 0.127 |
| Tritanopia (no blue cones) | #A3273C | 0.033 |
| Achromatopsia (no color) | #575757 | 0.127 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #953743
#953743
oklch(47.2% 0.126 15.7)
- #00696A
#00696A
oklch(47.2% 0.08 195.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #953743, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Auburn #9B2226 ΔE 0.041
- Brown #A52A2A ΔE 0.042
- Brick #A03623 ΔE 0.045
- Light Maroon #A24857 ΔE 0.050
- Light Burgundy #A8415B ΔE 0.054
- Rouge #AB1239 ΔE 0.055
- Red Brown #8B2E16 ΔE 0.057
- Dark Mauve #874C62 ΔE 0.058
Use #953743 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.