#94698D
Closest named color: Faded Purple (#916E99). oklch(57.7% 0.075 332.3), rgb(148, 105, 141).
Aa
Black text reads best on this color (4.66:1).
About this color
#94698D is a medium-dark, moderately saturated purple. In OKLCH its lightness is 58%, its chroma 0.075 and its hue 332°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Faded Purple (#916E99), ΔE 0.020 away. Black text reads best on it, at 4.66:1.
| Hue family | Purples |
| Lightness | medium-dark (58%) |
| Chroma | moderately saturated (0.075) |
| Temperature | in between |
| Nearest name | Faded Purple (#916E99) |
| Black text | 4.66:1 |
| White text | 4.50:1 |
Values
| HEX | #94698D |
| RGB | rgb(148, 105, 141) |
| HSL | hsl(310, 17%, 50%) |
| OKLCH | oklch(57.7% 0.075 332.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #94698D | 4.50:1 | AA | Lc -76.7 | Fine for body text |
| Black text on #94698D | 4.66:1 | AA | Lc 32.9 | Non-text elements, placeholder text |
| #94698D text on white | 4.50:1 | AA | Lc 71.2 | Content text, not long reading |
| #94698D text on black | 4.66:1 | AA | Lc -30.5 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F7F4F7
oklch(97% 0.005 325.6)
-
Step 100
100
#EEE8ED
oklch(93.7% 0.009 331)
-
Step 200
200
#E1D5DF
oklch(88.6% 0.019 331.1)
-
Step 300
300
#CEB9CA
oklch(80.9% 0.033 332.2)
-
Step 400
400
#B595B0
oklch(70.7% 0.053 331.4)
-
Step 500
500
#A37A9C
oklch(63.1% 0.069 332.4)
-
Step 600
600 (this color)
#94698D
oklch(57.7% 0.075 332.3)
-
Step 700
700
#785272
oklch(49.1% 0.069 332.2)
-
Step 800
800
#62435D
oklch(42.7% 0.058 332.3)
-
Step 900
900
#50394C
oklch(37.8% 0.044 332.6)
-
Step 950
950
#2F212D
oklch(27% 0.03 331.3)
#94698D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #68738E | 0.072 |
| Deuteranopia (no green cones) | #72798C | 0.067 |
| Tritanopia (no blue cones) | #986B76 | 0.038 |
| Achromatopsia (no color) | #777777 | 0.075 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #94698D
#94698D
oklch(57.7% 0.075 332.3)
- #578664
#578664
oklch(57.6% 0.073 152.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #94698D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Faded Purple #916E99 ΔE 0.020
- Grey Purple #826D8C ΔE 0.031
- Purple Grey #866F85 ΔE 0.032
- Dark Lavender #856798 ΔE 0.032
- Dark Lilac #9C6DA5 ΔE 0.039
- Dusty Purple #825F87 ΔE 0.043
- Light Plum #9D5783 ΔE 0.045
- Dusky Purple #895B7B ΔE 0.046
Use #94698D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.