#94698A
Closest named color: Faded Purple (#916E99). oklch(57.6% 0.072 335.1), rgb(148, 105, 138).
Aa
Black text reads best on this color (4.64:1).
About this color
#94698A is a medium-dark, moderately saturated pink. In OKLCH its lightness is 58%, its chroma 0.072 and its hue 335°. Its hue sits on the warm side of the wheel. The nearest named color is Faded Purple (#916E99), ΔE 0.023 away. Black text reads best on it, at 4.64:1.
| Hue family | Pinks |
| Lightness | medium-dark (58%) |
| Chroma | moderately saturated (0.072) |
| Temperature | warm |
| Nearest name | Faded Purple (#916E99) |
| Black text | 4.64:1 |
| White text | 4.51:1 |
Values
| HEX | #94698A |
| RGB | rgb(148, 105, 138) |
| HSL | hsl(314, 17%, 50%) |
| OKLCH | oklch(57.6% 0.072 335.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #94698A | 4.51:1 | AA | Lc -76.8 | Fine for body text |
| Black text on #94698A | 4.64:1 | AA | Lc 32.8 | Non-text elements, placeholder text |
| #94698A text on white | 4.51:1 | AA | Lc 71.3 | Content text, not long reading |
| #94698A text on black | 4.64:1 | AA | Lc -30.4 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F7F4F6
oklch(97% 0.004 337.4)
-
Step 100
100
#EEE8EC
oklch(93.7% 0.008 337.4)
-
Step 200
200
#E1D5DE
oklch(88.5% 0.018 334.2)
-
Step 300
300
#CFB9C9
oklch(80.9% 0.033 335.5)
-
Step 400
400
#B695AD
oklch(70.7% 0.051 336)
-
Step 500
500
#A37B99
oklch(63.2% 0.065 335.5)
-
Step 600
600 (this color)
#94698A
oklch(57.6% 0.072 335.1)
-
Step 700
700
#795270
oklch(49.1% 0.068 335.2)
-
Step 800
800
#62435B
oklch(42.6% 0.056 334.9)
-
Step 900
900
#50394B
oklch(37.7% 0.043 334.3)
-
Step 950
950
#2F212C
oklch(26.9% 0.029 334.1)
#94698A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #69738B | 0.070 |
| Deuteranopia (no green cones) | #737989 | 0.066 |
| Tritanopia (no blue cones) | #986B75 | 0.035 |
| Achromatopsia (no color) | #767676 | 0.072 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #94698A
#94698A
oklch(57.6% 0.072 335.1)
- #558667
#558667
oklch(57.6% 0.072 155.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #94698A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Faded Purple #916E99 ΔE 0.023
- Purple Grey #866F85 ΔE 0.030
- Grey Purple #826D8C ΔE 0.030
- Dark Lavender #856798 ΔE 0.035
- Dusty Purple #825F87 ΔE 0.043
- Dark Lilac #9C6DA5 ΔE 0.043
- Light Plum #9D5783 ΔE 0.045
- Dusky Purple #895B7B ΔE 0.045
Use #94698A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.