#944D76
Closest named color: Light Plum (#9D5783). oklch(51.9% 0.108 345.8), rgb(148, 77, 118).
Aa
White text reads best on this color (5.86:1).
About this color
#944D76 is a medium-dark, moderately saturated red. In OKLCH its lightness is 52%, its chroma 0.108 and its hue 346°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.034 away. White text reads best on it, at 5.86:1.
| Hue family | Reds |
| Lightness | medium-dark (52%) |
| Chroma | moderately saturated (0.108) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 3.58:1 |
| White text | 5.86:1 |
Values
| HEX | #944D76 |
| RGB | rgb(148, 77, 118) |
| HSL | hsl(325, 32%, 44%) |
| OKLCH | oklch(51.9% 0.108 345.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #944D76 | 5.86:1 | AA | Lc -84.2 | Fine for body text |
| Black text on #944D76 | 3.58:1 | AA large text | Lc 25.1 | Dividers and decoration only |
| #944D76 text on white | 5.86:1 | AA | Lc 79.0 | Fine for body text |
| #944D76 text on black | 3.58:1 | AA large text | Lc -22.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F9F4F6
oklch(97.2% 0.006 350.8)
-
Step 100
100
#F2E6EC
oklch(93.6% 0.015 345.6)
-
Step 200
200
#E8D2DD
oklch(88.5% 0.028 346)
-
Step 300
300
#DBB4C8
oklch(81% 0.052 346.1)
-
Step 400
400
#C78CAC
oklch(70.8% 0.083 345.7)
-
Step 500
500
#B86E97
oklch(63.2% 0.107 346.2)
-
Step 600
600
#A35582
oklch(55.7% 0.117 345.9)
-
Step 700
700 (this color)
#944D76
oklch(51.9% 0.108 345.8)
-
Step 800
800
#713959
oklch(42.7% 0.089 346.2)
-
Step 900
900
#5C3149
oklch(37.6% 0.071 346.4)
-
Step 950
950
#361D2B
oklch(27% 0.045 345.9)
#944D76 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #535D77 | 0.114 |
| Deuteranopia (no green cones) | #656974 | 0.105 |
| Tritanopia (no blue cones) | #9C4C5C | 0.043 |
| Achromatopsia (no color) | #656565 | 0.109 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #944D76
#944D76
oklch(51.9% 0.108 345.8)
- #007C5A
#007C5A
oklch(52% 0.108 165.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #944D76, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.034
- Dusky Purple #895B7B ΔE 0.037
- Dull Purple #84597E ΔE 0.038
- Dark Mauve #874C62 ΔE 0.040
- Light Eggplant #894585 ΔE 0.043
- Muted Purple #805B87 ΔE 0.049
- Light Maroon #A24857 ΔE 0.053
- Dusty Purple #825F87 ΔE 0.053
Use #944D76 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.