#944965
Closest named color: Dark Mauve (#874C62). oklch(50.7% 0.106 357.9), rgb(148, 73, 101).
Aa
White text reads best on this color (6.17:1).
About this color
#944965 is a medium-dark, moderately saturated red. In OKLCH its lightness is 51%, its chroma 0.106 and its hue 358°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Mauve (#874C62), ΔE 0.026 away. White text reads best on it, at 6.17:1.
| Hue family | Reds |
| Lightness | medium-dark (51%) |
| Chroma | moderately saturated (0.106) |
| Temperature | warm |
| Nearest name | Dark Mauve (#874C62) |
| Black text | 3.40:1 |
| White text | 6.17:1 |
Values
| HEX | #944965 |
| RGB | rgb(148, 73, 101) |
| HSL | hsl(338, 34%, 43%) |
| OKLCH | oklch(50.7% 0.106 357.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #944965 | 6.17:1 | AA | Lc -85.6 | Fine for body text |
| Black text on #944965 | 3.40:1 | AA large text | Lc 23.6 | Dividers and decoration only |
| #944965 text on white | 6.17:1 | AA | Lc 80.4 | Fine for body text |
| #944965 text on black | 3.40:1 | AA large text | Lc -21.4 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FAF4F5
oklch(97.2% 0.007 5.6)
-
Step 100
100
#F3E6EA
oklch(93.6% 0.015 356.6)
-
Step 200
200
#EAD2D9
oklch(88.6% 0.028 358.1)
-
Step 300
300
#DDB3C0
oklch(80.8% 0.051 357.8)
-
Step 400
400
#CB8BA0
oklch(70.6% 0.082 358.1)
-
Step 500
500
#BC6E89
oklch(63.2% 0.104 358.3)
-
Step 600
600
#A75473
oklch(55.5% 0.114 357.8)
-
Step 700
700 (this color)
#944965
oklch(50.7% 0.106 357.9)
-
Step 800
800
#74394F
oklch(42.7% 0.087 357.8)
-
Step 900
900
#5E3141
oklch(37.6% 0.068 358.2)
-
Step 950
950
#371D26
oklch(26.9% 0.043 358.2)
#944965 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #545966 | 0.116 |
| Deuteranopia (no green cones) | #676663 | 0.106 |
| Tritanopia (no blue cones) | #9E4453 | 0.032 |
| Achromatopsia (no color) | #616161 | 0.107 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #944965
#944965
oklch(50.7% 0.106 357.9)
- #007665
#007665
oklch(50.6% 0.093 178)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #944965, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Mauve #874C62 ΔE 0.026
- Light Maroon #A24857 ΔE 0.034
- Light Burgundy #A8415B ΔE 0.040
- Dusky Purple #895B7B ΔE 0.049
- Dull Purple #84597E ΔE 0.052
- Light Plum #9D5783 ΔE 0.054
- Light Eggplant #894585 ΔE 0.060
- Dark Rose #B5485D ΔE 0.065
Use #944965 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.