#944773
Closest named color: Light Eggplant (#894585). oklch(50.9% 0.117 346.7), rgb(148, 71, 115).
Aa
White text reads best on this color (6.16:1).
About this color
#944773 is a medium-dark, moderately saturated red. In OKLCH its lightness is 51%, its chroma 0.117 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.039 away. White text reads best on it, at 6.16:1.
| Hue family | Reds |
| Lightness | medium-dark (51%) |
| Chroma | moderately saturated (0.117) |
| Temperature | warm |
| Nearest name | Light Eggplant (#894585) |
| Black text | 3.40:1 |
| White text | 6.16:1 |
Values
| HEX | #944773 |
| RGB | rgb(148, 71, 115) |
| HSL | hsl(326, 35%, 43%) |
| OKLCH | oklch(50.9% 0.117 346.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #944773 | 6.16:1 | AA | Lc -85.5 | Fine for body text |
| Black text on #944773 | 3.40:1 | AA large text | Lc 23.7 | Dividers and decoration only |
| #944773 text on white | 6.16:1 | AA | Lc 80.3 | Fine for body text |
| #944773 text on black | 3.40:1 | AA large text | Lc -21.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F3E6EC
oklch(93.7% 0.016 347.6)
-
Step 200
200
#EAD1DD
oklch(88.5% 0.032 347.1)
-
Step 300
300
#DDB2C8
oklch(80.8% 0.057 346.3)
-
Step 400
400
#CA8AAC
oklch(70.7% 0.089 346.5)
-
Step 500
500
#BB6B97
oklch(63% 0.115 346.8)
-
Step 600
600
#A65282
oklch(55.6% 0.125 346.5)
-
Step 700
700 (this color)
#944773
oklch(50.9% 0.117 346.7)
-
Step 800
800
#743759
oklch(42.8% 0.096 347.3)
-
Step 900
900
#5E3049
oklch(37.7% 0.075 347.5)
-
Step 950
950
#371C2B
oklch(26.9% 0.048 346.4)
#944773 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4E5974 | 0.125 |
| Deuteranopia (no green cones) | #636671 | 0.113 |
| Tritanopia (no blue cones) | #9D4658 | 0.046 |
| Achromatopsia (no color) | #616161 | 0.118 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #944773
#944773
oklch(50.9% 0.117 346.7)
- #007859
#007859
oklch(50.8% 0.104 167.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #944773, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.039
- Dark Mauve #874C62 ΔE 0.040
- Light Plum #9D5783 ΔE 0.045
- Dull Purple #84597E ΔE 0.049
- Dusky Purple #895B7B ΔE 0.049
- Light Burgundy #A8415B ΔE 0.052
- Light Maroon #A24857 ΔE 0.053
- Muted Purple #805B87 ΔE 0.059
Use #944773 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.