#944490

Closest named color: Light Eggplant (#894585). oklch(51.8% 0.145 329.3), rgb(148, 68, 144).

Aa

White text reads best on this color (6.01:1).

About this color

#944490 is a medium-dark, vivid purple. In OKLCH its lightness is 52%, its chroma 0.145 and its hue 329°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.027 away. White text reads best on it, at 6.01:1.

Hue familyPurples
Lightnessmedium-dark (52%)
Chromavivid (0.145)
Temperaturein between
Nearest nameLight Eggplant (#894585)
Black text3.48:1
White text6.01:1

Values

HEX#944490
RGBrgb(148, 68, 144)
HSLhsl(303, 37%, 42%)
OKLCHoklch(51.8% 0.145 329.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #944490 6.01:1 AA Lc -84.8 Fine for body text
Black text on #944490 3.48:1 AA large text Lc 24.5 Dividers and decoration only
#944490 text on white 6.01:1 AA Lc 79.6 Fine for body text
#944490 text on black 3.48:1 AA large text Lc -22.2 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F9F3F8

    oklch(97% 0.009 330.9)

  2. Step 100

    100

    #F2E5F1

    oklch(93.6% 0.021 328.1)

  3. Step 200

    200

    #E8D0E6

    oklch(88.4% 0.04 328.5)

  4. Step 300

    300

    #DBB1D7

    oklch(80.9% 0.07 329.3)

  5. Step 400

    400

    #C887C3

    oklch(70.9% 0.112 329.4)

  6. Step 500

    500

    #B866B3

    oklch(63% 0.144 329.4)

  7. Step 600

    600

    #A34C9F

    oklch(55.6% 0.155 329.2)

  8. Step 700

    700 (this color)

    #944490

    oklch(51.8% 0.145 329.3)

  9. Step 800

    800

    #71326E

    oklch(42.6% 0.12 329.3)

  10. Step 900

    900

    #5C2D59

    oklch(37.7% 0.093 329.6)

  11. Step 950

    950

    #361B34

    oklch(27% 0.058 329.8)

Export this scale for Tailwind in the Tailwind colors tool

#944490 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3E5C920.146
Deuteranopia (no green cones)#57678E0.128
Tritanopia (no blue cones)#994C640.079
Achromatopsia (no color)#6363630.146

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #944490

    #944490

    oklch(51.8% 0.145 329.3)

  • #007E35

    #007E35

    oklch(51.8% 0.145 149.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #944490

    #944490

    oklch(51.8% 0.145 329.3)

  • #7551AE

    #7551AE

    oklch(51.8% 0.144 299.2)

  • #A73C66

    #A73C66

    oklch(51.8% 0.146 359.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #944490

    #944490

    oklch(51.8% 0.145 329.3)

  • #617100

    #617100

    oklch(51.7% 0.122 119)

  • #007A6A

    #007A6A

    oklch(51.9% 0.095 179.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #944490

    #944490

    oklch(51.8% 0.145 329.3)

  • #806400

    #806400

    oklch(51.7% 0.106 89.4)

  • #007684

    #007684

    oklch(51.8% 0.089 209.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #944490

    #944490

    oklch(51.8% 0.145 329.3)

  • #9A5400

    #9A5400

    oklch(51.8% 0.122 59.6)

  • #007E35

    #007E35

    oklch(51.8% 0.145 149.2)

  • #0070A4

    #0070A4

    oklch(51.9% 0.117 239.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #944490, closest first.

No curated palette has a color within ΔE 0.04 of #944490.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #944490 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.