#94438E

Closest named color: Light Eggplant (#894585). oklch(51.5% 0.145 330.3), rgb(148, 67, 142).

Aa

White text reads best on this color (6.08:1).

About this color

#94438E is a medium-dark, vivid purple. In OKLCH its lightness is 52%, its chroma 0.145 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.025 away. White text reads best on it, at 6.08:1.

Hue familyPurples
Lightnessmedium-dark (52%)
Chromavivid (0.145)
Temperaturein between
Nearest nameLight Eggplant (#894585)
Black text3.45:1
White text6.08:1

Values

HEX#94438E
RGBrgb(148, 67, 142)
HSLhsl(304, 38%, 42%)
OKLCHoklch(51.5% 0.145 330.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #94438E 6.08:1 AA Lc -85.1 Fine for body text
Black text on #94438E 3.45:1 AA large text Lc 24.2 Dividers and decoration only
#94438E text on white 6.08:1 AA Lc 79.9 Fine for body text
#94438E text on black 3.45:1 AA large text Lc -21.9 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F9F3F8

    oklch(97% 0.009 330.9)

  2. Step 100

    100

    #F2E5F0

    oklch(93.5% 0.02 330.7)

  3. Step 200

    200

    #E9D0E5

    oklch(88.4% 0.039 331.2)

  4. Step 300

    300

    #DBB1D6

    oklch(80.9% 0.069 330.2)

  5. Step 400

    400

    #C886C1

    oklch(70.6% 0.112 330.4)

  6. Step 500

    500

    #B966B2

    oklch(63.1% 0.144 330.3)

  7. Step 600

    600

    #A44B9D

    oklch(55.5% 0.156 330.5)

  8. Step 700

    700 (this color)

    #94438E

    oklch(51.5% 0.145 330.3)

  9. Step 800

    800

    #72326D

    oklch(42.7% 0.12 330.5)

  10. Step 900

    900

    #5C2D59

    oklch(37.7% 0.093 329.6)

  11. Step 950

    950

    #361B34

    oklch(27% 0.058 329.8)

Export this scale for Tailwind in the Tailwind colors tool

#94438E with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3E5B900.147
Deuteranopia (no green cones)#57668C0.129
Tritanopia (no blue cones)#994A620.078
Achromatopsia (no color)#6262620.146

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #94438E

    #94438E

    oklch(51.5% 0.145 330.3)

  • #007D38

    #007D38

    oklch(51.6% 0.141 150.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #94438E

    #94438E

    oklch(51.5% 0.145 330.3)

  • #7650AD

    #7650AD

    oklch(51.6% 0.144 300.3)

  • #A63C64

    #A63C64

    oklch(51.6% 0.144 0.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #94438E

    #94438E

    oklch(51.5% 0.145 330.3)

  • #5F7100

    #5F7100

    oklch(51.5% 0.122 120.1)

  • #00796A

    #00796A

    oklch(51.6% 0.094 180.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #94438E

    #94438E

    oklch(51.5% 0.145 330.3)

  • #7F6400

    #7F6400

    oklch(51.6% 0.105 90.1)

  • #007584

    #007584

    oklch(51.5% 0.089 210.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #94438E

    #94438E

    oklch(51.5% 0.145 330.3)

  • #985400

    #985400

    oklch(51.5% 0.12 60.5)

  • #007D38

    #007D38

    oklch(51.6% 0.141 150.2)

  • #006FA4

    #006FA4

    oklch(51.6% 0.118 239.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #94438E, closest first.

No curated palette has a color within ΔE 0.04 of #94438E.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #94438E in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.