#94436E
Closest named color: Dark Mauve (#874C62). oklch(50.1% 0.12 349.3), rgb(148, 67, 110).
Aa
White text reads best on this color (6.38:1).
About this color
#94436E is a medium-dark, moderately saturated red. In OKLCH its lightness is 50%, its chroma 0.120 and its hue 349°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Mauve (#874C62), ΔE 0.039 away. White text reads best on it, at 6.38:1.
| Hue family | Reds |
| Lightness | medium-dark (50%) |
| Chroma | moderately saturated (0.120) |
| Temperature | warm |
| Nearest name | Dark Mauve (#874C62) |
| Black text | 3.28:1 |
| White text | 6.38:1 |
Values
| HEX | #94436E |
| RGB | rgb(148, 67, 110) |
| HSL | hsl(328, 38%, 42%) |
| OKLCH | oklch(50.1% 0.12 349.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #94436E | 6.38:1 | AA | Lc -86.4 | Fine for body text |
| Black text on #94436E | 3.28:1 | AA large text | Lc 22.8 | Dividers and decoration only |
| #94436E text on white | 6.38:1 | AA | Lc 81.3 | Fine for body text |
| #94436E text on black | 3.28:1 | AA large text | Lc -20.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F3E6EB
oklch(93.7% 0.016 352)
-
Step 200
200
#EBD1DC
oklch(88.5% 0.032 350.3)
-
Step 300
300
#DFB2C6
oklch(81% 0.058 350)
-
Step 400
400
#CD89A9
oklch(70.8% 0.092 350)
-
Step 500
500
#BE6A94
oklch(63.2% 0.118 349.7)
-
Step 600
600
#A9507F
oklch(55.6% 0.129 349.2)
-
Step 700
700 (this color)
#94436E
oklch(50.1% 0.12 349.3)
-
Step 800
800
#763557
oklch(42.7% 0.1 349.6)
-
Step 900
900
#5F2F48
oklch(37.7% 0.077 348.9)
-
Step 950
950
#381C2A
oklch(27% 0.049 349.5)
#94436E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4C566F | 0.130 |
| Deuteranopia (no green cones) | #62646C | 0.118 |
| Tritanopia (no blue cones) | #9E4054 | 0.044 |
| Achromatopsia (no color) | #5F5F5F | 0.121 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #94436E
#94436E
oklch(50.1% 0.12 349.3)
- #00755A
#00755A
oklch(50% 0.099 169.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #94436E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Mauve #874C62 ΔE 0.039
- Light Eggplant #894585 ΔE 0.043
- Light Burgundy #A8415B ΔE 0.049
- Light Maroon #A24857 ΔE 0.051
- Light Plum #9D5783 ΔE 0.054
- Dull Purple #84597E ΔE 0.057
- Dusky Purple #895B7B ΔE 0.057
- Muted Purple #805B87 ΔE 0.067
Use #94436E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.